Pure Pitch surprise twist: Techweek competition adds pre-teen innovator to KC startup lineup
October 8, 2018 | Startland News Staff
In a surprise announcement Monday, organizers of the Pure Pitch Rally announced the third annual pitch competition would feature the Kansas City pre-teen innovator behind the Storm Sleeper.
Update: Click here to find out who won big at the Pure Pitch Rally.

Donald Hawkins, CitySmart
Julia Luetje — a Barstow School student from Leawood, who at 10 years old won Frito-Lay’s $250,000 Dreamvention grand prize winner for her noise-reduction invention — joins established entrepreneur Donald Hawkins, founder of the white label, SaaS platform CitySmart, and eight early stage startups Wednesday in the fast-paced, invite-only pitch event during Techweek Kansas City.
Click here to learn more about Luetje’s Storm Sleeper device.
Pure Pitch contestants are vying for $30,000 in cash and $500,000 in Amazon AWS Activate credits, as well as $50,000 in tech resources from Full Scale, the high-growth talent development startup helmed by Startup Hustle podcast hosts Matt DeCoursey and Matt Watson. Prizes are awarded by “land sharks,” who each give $1,000 to companies of their choice, but take no equity in exchange.
Startup competitors include:
- Sara Baker, FastDemocracy
- Rhonda Dolan, Üdo
- Brian Kearns, HipHire
- Lauren Lawrence, Stenovate
- Erin Little, Rx Hackers
- Carlanda McKinney, Raaxo
- Kirby Montgomery, TheraWe Connect
- Aubrey Young, Fluence
“For our third year, we have the magic aligned — the land sharks, the funding, the velocity of ideas and our networking mission,” said Karen Fenaroli, founder of Pure Pitch Rally and CEO and founder of talent consultancy Fenaroli & Associates. “Why does the Pure Pitch Rally work in Kansas City? We have a hunger to help others, and this means showing up as mentors, as angel funders and as a community. The pitch works in this great Midwest city because of startup mentor friends like Polsinelli, Circle Sideways, BKD, Amazon and Full Scale.”
Some of the new and returning land sharks include such high-profile funders as Terry Dunn, DD Ranch Ventures; Pam Berneking, chief commercial officer, CommunityAmerica Credit Union; Matt Watson, CEO, Stackify and FullScale.io; Angela Hurt, CEO, Veracity Consulting, Inc.; Scott Hedrick, CEO, Pro Athlete Inc.; Jill Groebl, senior vice president of client services, Intouch Solutions; Ryan Merket, Amazon BD Startups; Lesa Mitchell, managing director, Techstars Kansas City; and Keith Molzer, general partner, Flyover Capital.
Featured Business

2018 Startups to Watch
stats here
Related Posts on Startland News
GEWKC submissions open: Organizers seek community-sourced ideas for fall event series
One of Kansas City’s largest interactive educational experiences for entrepreneurs is inviting community members to drive the conversation when Global Entrepreneurship Week returns in November. Festivities are set for Nov. 17-22 at Union Station in Kansas City. The GEWKC event series’ programming is crowd-sourced through submissions from community members and organized by KCSourceLink. Selected concepts…
Federal arts funding cuts hit AMERI’KANA festival in KC’s northeast; organizer says the show will go on
Creating space for healing and connection in Kansas City’s historic northeast is too critical to abandon, said Enrique Chi, whose nonprofit — and a popular music and arts festival — faces federal funding cuts targeting heritage-related initiatives that don’t align with the priorities of President Trump. The National Endowment for the Arts (NEA) recently rescinded $85,000…
Call for Heartists: Sprawling sculpture project needs storytellers willing to open portal to KC’s soul
When the Parade of Hearts returns in April 2026, as many as 150 pieces of Kansas City’s story will be scattered across the metro — offering a summer-long scavenger hunt of the region’s identity for hometown fans and World Cup revelers alike. “The Parade of Hearts is more than public art — it’s a catalyst…
KCMO sets aside $1.4M to get small biz, artists in the front door before World Cup arrives
A city-led and funded effort to fill vacant storefronts in downtown Kansas City ahead of the 2026 FIFA World Cup is still taking shape, officials said this week, noting that crafting the infrastructure for the program alongside private property owners is expected to extend through the summer. “The World Cup is just the beginning of…
