Sprint Accelerator founder teases plans for ‘innovation district’ to fill Jazz-to-Crossroads gap
October 9, 2018 | Austin Barnes
Kevin McGinnis sees potential in the creativity gap along the 18th Street corridor that connects the Jazz and Crossroads Arts districts, he said.
The former Sprint executive and founder of the Sprint Accelerator teased plans Tuesday for a collaborative innovation district that could bridge societal gaps and further develop community in the startup ecosystem.
“I’m really encouraged by how fast everybody is willing to move,” said McGinnis, now CEO of the Keystone Community Corporation, the organization that has tasked itself with carving out a new hub for education, research, and partnerships in the metro –– dubbed the “Keystone District.”
“[Building the district] is going to require folks working together and building around clusters instead of just one company doing one thing,” McGinnis explained.
Creating a centralized hub of activity is crucial to the citywide growth of the local entrepreneurial space, he noted.
The development could be likened to the idea behind the early days of the Kansas City Startup Village, said Adam Arredondo, CEO of the Kansas City Startup Foundation. A founder in first days of Google Fiber’s expansion into Kansas City — and a member of McGinnis’ innovation district focus groups — Arredondo saw the impact of access and strength in numbers in the Startup Village, he said.
“Startups go to wherever the resources are,” Arredondo added.
Official word on the Keystone District’s exact physical location is still under wraps, but expected soon.
Spurred by slow economic growth in the region –– as evidenced by recent research from KC Rising — the Keystone District will create opportunities for entrepreneurial acceleration, McGinnis said. Within the district, coworking, event and collaborative spaces, along with housing, dining, and entertainment could take shape, McGinnis envisioned aloud.
“We don’t need to wait for a new building, we don’t need to wait for Class A office space,” he said of Keystone’s desire to revitalize long-forgotten area resources.
McGinnis noted that he’d consulted with Gerald Smith, co-founder of Plexpod, on the project. Smith is no stranger to renovating historic and older buildings into premier workspaces. Plexpod operates such locations in Lenexa, at Westport Commons and in the Crossroads. The company also recently announced plans for a fourth Plexpod site in River Market.
Smith briefly mentioned a fifth location for Plexpod on the horizon during public remarks at Monday evening’s Techweek Kansas City kickoff party, but did not offer specifics.
“When I first heard about this idea my response was ‘count us in’,” Smith said. “All that we’ve envisioned for Plexpod across the metro is about bringing people together where we are stronger together.”
Innovation districts aren’t a new concept, nor are they novel, McGinnis made clear as he spoke of planning efforts for the Keystone District. In addition to focus groups, research included visits to at least 10 out-of-state districts. Such trips have contributed to the creation of a series of best practices for developing the Keystone District, he said.
Kansas City’s Keystone District will be modeled after similar hubs of innovation in peer cities like Detroit, Atlanta, Indianapolis, and St. Louis, McGinnis noted.
“The No. 1 thing I heard from everyone was ‘Programming is your North Star. Programming is key,’” he said of the activities and services that will set the Keystone District apart from similar hubs of entrepreneurial activity.
Partnerships with local universities –– The University of Kansas, The University of Missouri, The University of Missouri-Kansas City and William Jewell College –– will serve as invaluable resources for the innovation district, McGinnis added. Such schools would serve as anchors for the district and could provide opportunities for research, student experience programming, and workforce development.
Featured Business

2018 Startups to Watch
stats here
Related Posts on Startland News
Meet Kansas City’s ‘data experts in coffee,’ PerfectCube
Editor’s note: This content is sponsored by LaunchKC but independently produced by Startland News. Kansas City’s flourishing independent coffee roaster market has brewed opportunity for a duo of entrepreneurs. Mark Calhoun and Jim Starcev co-founded the big data platform PerfectCube in 2015. And although the platform is a viable analytics solution for any retailer, the…
Joni Cobb and Pipeline took ‘a leap of faith’ that’s paying off
In 2006, Joni Cobb was busy coaxing Kansas business executives to apply for a program honing their leadership skills. Then a state-subsidized program, Pipeline would cultivate promising entrepreneurs that would tangentially grow the Sunflower State’s economy with their firms. Extolled as rigorous, the Pipeline sales pitch hit snags with its intensiveness and novelty. Skeptical entrepreneurs…
The Pipeline fellowship’s journey to the Emerald Isle in photos
In an educational adventure focused on finance and global business strategy, the Pipeline entrepreneurial fellowship program ventured across the pond for a week of relationship building. I tagged along not only to observe the experience — expect more on that front soon — but to capture some moments with my camera. This smattering of photos, which…
Kansas City startups flex pitch skills in national Kauffman contest
Four Kansas City area startups — and one Lawrence, Kan. firm — have qualified to the top 40 of Ewing Marion Kauffman Foundation’s 1 in a Million pitch competition. The competition offers those who have presented at 1 Million Cups in the last year a chance to snag a $25,000 prize. Hundreds of applicants — who…

