Be fearlessly honest about diversity gap, Atlanta expert tells KC Techweek panelists (Photos)
October 11, 2018 | Tommy Felts
Building an inclusive startup community begins with being unafraid to directly state the problem — a diversity gap — free of coded language related to race and gender, said Rodney Sampson.
“I am unapologetically about being ‘color-brave’ and ‘race-brave’ — rather than being ‘color blind’ — because when you say ‘color blind,’ you’re saying you don’t see me,” said Sampson, chairman and CEO of Opportunity Hub in Atlanta. “You don’t see everything I bring to the table. You don’t see the pain and the struggle.”
A panel of Kansas City leaders turned to Sampson Wednesday at Techweek during a conversation about bridging the inclusivity gap, seeking to learn how locals can potentially replicate the success of his social venture in Atlanta. Heavy-hitter panelists ranged from Philip Gaskin, director of entrepreneurial communities and chief of staff for entrepreneurship at the Ewing Marion Kauffman Foundation, to Leo Morton, chancellor emeritus at the University of Missouri-Kansas City.
“Data has shown it dramatically increases return on investment when you have women and people of color at the table,” Sampson said.
Opportunity Hub, the largest multi-campus entrepreneurship center and technology hub in the U.S., reflects Sampson’s commitment to “Kingonomics” — taking the economic principles of Dr. Martin Luther King Jr. to build an inclusive innovation and investment model to address poverty and the wealth gap.

Bob Langenkamp, Economic Development Corporation of Kansas City, Missouri
Programs like CodeStart, #YesWeCodeFund, #100BlackAngels and HBCU@SXSW resulted from community input about the services Atlanta needed Opportunity Hub to provide, Sampson said.
“There was a sense of urgency,” he said. “People wanted a safe space to learn code, to work on their business, write a business plan, build their tech.”
In late 2015, Opportunity Hub merged its coworking operations with TechSquare Labs, a corporate innovation lab and venture fund that has invested in more than 30 companies that have raised more than $300 million in follow on capital, are valued at more than $1 billion dollars, generate $75 million in annual recurring revenue and growing and employ nearly 1,000 people, according to the company.
“We joke that around the city, and around the country, we’re known as ‘the black WeWork,’” Sampson said. “We don’t want blacks only, by the way, we just have that market and we attracted people that we wanted to help change their lives.”
Check out photos from Wednesday’s Techweek events below.
Featured Business

2018 Startups to Watch
stats here
Related Posts on Startland News
Duo creates app-based audio tour exploring KC’s history of segregation
Most Kansas Citians are uninformed on the area’s segregated past, Nathaniel Bozarth said. “To be quite honest, I’m convinced that this ignorance is by design,” said Bozarth, a Kansas City ethnographer and host of the Wide Ruled podcast. “White America does not want to deal with the sins of our fathers and our own sins…
KC suburb ranked among nation’s best cities for Hispanic entrepreneurs
Strong purchasing power for Hispanics in one Johnson County community helped land the suburb on a new ranking of the best cities for Hispanic entrepreneurs. Overland Park, Kansas, cracked the list’s overall top 25, according to WalletHub, a personal finance website that examined more than 180 cities across the United States. The survey pool included…
Fund Me, KC: East Aster Brewing hopes to heal Kansas City from the soil up
Editor’s note: Startland News is continuing its “Fund Me, KC” feature to highlight area entrepreneurial efforts to accelerate businesses or projects. If you or your startup is running a crowdfunding campaign, let us know by contacting news@startlandnews.com. Today’s featured campaign from Kansas City-based East Aster Brewing, which applies lessons from microbiology and microbrewing to gardening in…
Venture for America class comes ‘together like lightning’ for Friday job fair in KC
National fellowship program Venture for America is hoping to boost regional startups with an infusion of new talent. VFA, a two-year program for recent college graduates who want to learn how to build businesses, is planning one of its four regional job fairs Friday in Kansas City. The group — which launched in Kansas City…















