Be fearlessly honest about diversity gap, Atlanta expert tells KC Techweek panelists (Photos)
October 11, 2018 | Tommy Felts
Building an inclusive startup community begins with being unafraid to directly state the problem — a diversity gap — free of coded language related to race and gender, said Rodney Sampson.
“I am unapologetically about being ‘color-brave’ and ‘race-brave’ — rather than being ‘color blind’ — because when you say ‘color blind,’ you’re saying you don’t see me,” said Sampson, chairman and CEO of Opportunity Hub in Atlanta. “You don’t see everything I bring to the table. You don’t see the pain and the struggle.”
A panel of Kansas City leaders turned to Sampson Wednesday at Techweek during a conversation about bridging the inclusivity gap, seeking to learn how locals can potentially replicate the success of his social venture in Atlanta. Heavy-hitter panelists ranged from Philip Gaskin, director of entrepreneurial communities and chief of staff for entrepreneurship at the Ewing Marion Kauffman Foundation, to Leo Morton, chancellor emeritus at the University of Missouri-Kansas City.
“Data has shown it dramatically increases return on investment when you have women and people of color at the table,” Sampson said.
Opportunity Hub, the largest multi-campus entrepreneurship center and technology hub in the U.S., reflects Sampson’s commitment to “Kingonomics” — taking the economic principles of Dr. Martin Luther King Jr. to build an inclusive innovation and investment model to address poverty and the wealth gap.

Bob Langenkamp, Economic Development Corporation of Kansas City, Missouri
Programs like CodeStart, #YesWeCodeFund, #100BlackAngels and HBCU@SXSW resulted from community input about the services Atlanta needed Opportunity Hub to provide, Sampson said.
“There was a sense of urgency,” he said. “People wanted a safe space to learn code, to work on their business, write a business plan, build their tech.”
In late 2015, Opportunity Hub merged its coworking operations with TechSquare Labs, a corporate innovation lab and venture fund that has invested in more than 30 companies that have raised more than $300 million in follow on capital, are valued at more than $1 billion dollars, generate $75 million in annual recurring revenue and growing and employ nearly 1,000 people, according to the company.
“We joke that around the city, and around the country, we’re known as ‘the black WeWork,’” Sampson said. “We don’t want blacks only, by the way, we just have that market and we attracted people that we wanted to help change their lives.”
Check out photos from Wednesday’s Techweek events below.
Featured Business

2018 Startups to Watch
stats here
Related Posts on Startland News
SNAP cuts are ‘worse than they look on paper’: Food access advocates warn shelves could go bare overnight
Chef Shanita McAfee-Bryant doesn’t mince words about perceptions of the hungry Kansas Citians she serves daily through her award-winning culinary social venture. “These are the people who — if you listen to the rhetoric — are deemed ‘lazy,’” the founder of The Prospect KC’s NourishKC Community Kitchen told Startland News. “We know the narratives being…
LISTEN: Fermenting a clean future through products from meat alternatives to skin creams and baby formula
On this episode of Startland News’ Plug and Play Topeka founder podcast series, we chat with Francesca Gallucci of Natáur, a Baltimore-based biotech company that’s reimagining how essential nutrients are made. Combining synthetic biology, metabolic engineering, and eco-friendly fermentation, they’re producing bio-based taurine (and other naturally occurring sulfur compounds) without relying on petroleum. Gallucci takes…
KCMO slashes fees for outdoor dining permits, launches dining trail for grant winning projects
Kansas City has officially eliminated outdoor dining permit fees, reducing the cost from $850 to zero, thanks to the momentum created by a city-led initiative to encourage investment in outdoor dining experiences, city leaders announced this week, unveiling new plans to promote funded businesses and their projects. Launched in 2024, the Outdoor Dining Enhancement Program…
World Cup will produce KC small biz millionaires in just weeks, leaders say, but it’s only the start
Kansas City can’t look at the World Cup in 2026 as one big event where businesses are going to make good money for a while, and then everything goes back to normal, said Wes Rogers. “This has to be the beginning of the next chapter of our city,” the 2nd District Councilman for Kansas City,…















