Be fearlessly honest about diversity gap, Atlanta expert tells KC Techweek panelists (Photos)
October 11, 2018 | Tommy Felts
Building an inclusive startup community begins with being unafraid to directly state the problem — a diversity gap — free of coded language related to race and gender, said Rodney Sampson.
“I am unapologetically about being ‘color-brave’ and ‘race-brave’ — rather than being ‘color blind’ — because when you say ‘color blind,’ you’re saying you don’t see me,” said Sampson, chairman and CEO of Opportunity Hub in Atlanta. “You don’t see everything I bring to the table. You don’t see the pain and the struggle.”
A panel of Kansas City leaders turned to Sampson Wednesday at Techweek during a conversation about bridging the inclusivity gap, seeking to learn how locals can potentially replicate the success of his social venture in Atlanta. Heavy-hitter panelists ranged from Philip Gaskin, director of entrepreneurial communities and chief of staff for entrepreneurship at the Ewing Marion Kauffman Foundation, to Leo Morton, chancellor emeritus at the University of Missouri-Kansas City.
“Data has shown it dramatically increases return on investment when you have women and people of color at the table,” Sampson said.
Opportunity Hub, the largest multi-campus entrepreneurship center and technology hub in the U.S., reflects Sampson’s commitment to “Kingonomics” — taking the economic principles of Dr. Martin Luther King Jr. to build an inclusive innovation and investment model to address poverty and the wealth gap.

Bob Langenkamp, Economic Development Corporation of Kansas City, Missouri
Programs like CodeStart, #YesWeCodeFund, #100BlackAngels and HBCU@SXSW resulted from community input about the services Atlanta needed Opportunity Hub to provide, Sampson said.
“There was a sense of urgency,” he said. “People wanted a safe space to learn code, to work on their business, write a business plan, build their tech.”
In late 2015, Opportunity Hub merged its coworking operations with TechSquare Labs, a corporate innovation lab and venture fund that has invested in more than 30 companies that have raised more than $300 million in follow on capital, are valued at more than $1 billion dollars, generate $75 million in annual recurring revenue and growing and employ nearly 1,000 people, according to the company.
“We joke that around the city, and around the country, we’re known as ‘the black WeWork,’” Sampson said. “We don’t want blacks only, by the way, we just have that market and we attracted people that we wanted to help change their lives.”
Check out photos from Wednesday’s Techweek events below.
Featured Business

2018 Startups to Watch
stats here
Related Posts on Startland News
It started with street smarts and a spit handshake; the only thing MADE MOBB was missing: a business book
Editor’s note: Startland News’ coverage of Global Entrepreneurship Week-Kansas City is made possible by the support of Husch Blackwell. Celebrating the victories is easy, said Vu Radley, calling out a decade in business for his streetwear company, MADE MOBB, along with high profile partnerships ranging from UMKC and United Way to the Kansas Chiefs and…
LaunchKC awards $300K: Six new startups enter the winners’ circle with KC investments
Editor’s note: Startland News’ coverage of Global Entrepreneurship Week-Kansas City is made possible by the support of Husch Blackwell. Emerging entrepreneurs don’t need Silicon Valley to launch or scale their startups, said Holly Andra Small, leader of one of six companies announced Tuesday as $50,000 winners in LaunchKC’s grants competition. “We were so excited,” said…
Digital Health KC earns $2M federal grant, doubled by matching funds from Kauffman Foundation
Three weeks after Kansas City’s designation as a U.S. “Tech Hub,” the region has earned “tremendous funding to jumpstart KC’s digital health cluster,” said Maria Meyers, informally announcing a $2 million federal grant — matched by an award from the Ewing Marion Kauffman Foundation. The Build to Scale grant was awarded to the University of…
Pitch competition at GEW Topeka puts $38K on the line for women, entrepreneurs of color
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. TOPEKA — Building an equitable business community in Shawnee County is critical to economic development in and around the state’s capital city, said Glenda Washington. A pitch competition slated for…















