Be fearlessly honest about diversity gap, Atlanta expert tells KC Techweek panelists (Photos)
October 11, 2018 | Tommy Felts
Building an inclusive startup community begins with being unafraid to directly state the problem — a diversity gap — free of coded language related to race and gender, said Rodney Sampson.
“I am unapologetically about being ‘color-brave’ and ‘race-brave’ — rather than being ‘color blind’ — because when you say ‘color blind,’ you’re saying you don’t see me,” said Sampson, chairman and CEO of Opportunity Hub in Atlanta. “You don’t see everything I bring to the table. You don’t see the pain and the struggle.”
A panel of Kansas City leaders turned to Sampson Wednesday at Techweek during a conversation about bridging the inclusivity gap, seeking to learn how locals can potentially replicate the success of his social venture in Atlanta. Heavy-hitter panelists ranged from Philip Gaskin, director of entrepreneurial communities and chief of staff for entrepreneurship at the Ewing Marion Kauffman Foundation, to Leo Morton, chancellor emeritus at the University of Missouri-Kansas City.
“Data has shown it dramatically increases return on investment when you have women and people of color at the table,” Sampson said.
Opportunity Hub, the largest multi-campus entrepreneurship center and technology hub in the U.S., reflects Sampson’s commitment to “Kingonomics” — taking the economic principles of Dr. Martin Luther King Jr. to build an inclusive innovation and investment model to address poverty and the wealth gap.

Bob Langenkamp, Economic Development Corporation of Kansas City, Missouri
Programs like CodeStart, #YesWeCodeFund, #100BlackAngels and HBCU@SXSW resulted from community input about the services Atlanta needed Opportunity Hub to provide, Sampson said.
“There was a sense of urgency,” he said. “People wanted a safe space to learn code, to work on their business, write a business plan, build their tech.”
In late 2015, Opportunity Hub merged its coworking operations with TechSquare Labs, a corporate innovation lab and venture fund that has invested in more than 30 companies that have raised more than $300 million in follow on capital, are valued at more than $1 billion dollars, generate $75 million in annual recurring revenue and growing and employ nearly 1,000 people, according to the company.
“We joke that around the city, and around the country, we’re known as ‘the black WeWork,’” Sampson said. “We don’t want blacks only, by the way, we just have that market and we attracted people that we wanted to help change their lives.”
Check out photos from Wednesday’s Techweek events below.
Featured Business

2018 Startups to Watch
stats here
Related Posts on Startland News
Listen: KC transportation leaders examine Smart City, Hyperloop, smart pavement
Judging by the popularity of our recent Hyperloop One coverage, the future of transportation has become a hot topic in the metro. It’s crazy to imagine that, in the near future, we may be living in a world of subsonic rail travel, smart pavement and autonomous vehicles. But before we get too excited about the…
Events Preview: The Art of Invisibility, Code for KC
There are a plethora of entrepreneurial events hosted in Kansas City on a weekly basis. Whether you’re an entrepreneur, investor, supporter, or curious community member — we recommend these upcoming events for you. Are you hosting a relevant community event? Feel free to add it to the FWD/KC calendar for increased exposure. Once your event…
New Lean Lab approach hopes to better position ed tech startups
With applications now open for the incubator’s fourth cohort, the Lean Lab hopes a pivot in its approach will foster more savvy education startups. Offering office space, mentorship, direct access to area school systems and up to $35,000 in support, the Lean Lab will soon select five promising education tech startups from around the world…
KCPS superintendent Dr. Bedell: The mission to serve KC kids ‘is our boss’
Editor’s note: To fulfill Startland News’ mission of highlighting challenges in Kansas City, we asked Dr. Mark T. Bedell, the Superintendent of Kansas City Public Schools, to share his vision reintegrating local schools. The opinions expressed in this commentary are the author’s alone. I have a mission in Kansas City, Mo. to help lead the…















