Enjoy the college life experience? Homeroom invites you to KC’s new coliving concept
September 12, 2018 | Elyssa Bezner
Homeroom is a coliving experience that takes you back to your dorm room days, said Johnny Wolff.
“I think everyone looks back with really fond memories of living with really good friends in college in a house. The coliving experience is about taking that shared roommate situation and kind of curating it at Homeroom,” said the company’s founder.

Johnny Wolff
Homeroom homes come equipped with maid and lawn services, a community manager, and new furniture. Residents can also expect community events come October, Wolff said.
All homes in the Homeroom community are co-ed, usually made up of five to six roommates, depending on the house, he added.
To date, the four-month old company has acquired three homes across the greater KC area, said Wolff. Demand from homeowners who would prefer to lease their homes to a company, like Homeroom, as opposed to renting them out to individuals is growing, he added.
“We had to say ‘no’ to a couple homeowners since we can’t take on more than three at once until we hire additional team members,” he explained.
With a decade of real estate experience under his belt, Wolff went from signing leases with landlords and operating homes he lived in with roommates in San Francisco, to buying homes and renting out rooms in Austin, he said.
After spending a couple months doing market research on real estate appreciation over the next five to 10 years, he began Homeroom in Kansas City to balance his portfolio and look for better cash flow, Wolff added.

Homeroom is currently recruiting roommates by putting ads on Facebook and Craiglist, then combing through applicants with an extensive interview process, ending with credit and background checks, said Wolff.
Though Homeroom markets to millennials, all entrepreneurs and hustlers are welcome to apply, he added.
“We’re really targeting working professionals that we think would have a personality that fits, that seem like they’re personable and respectful, that would be good roommates,” he said.
The goal for Homeroom going forward, is to launch four houses per month, starting in September, said Wolff, as well as working on the website and exploring an app extension.
“We’re eventually going to evolve to something much bigger,” he said.
By the end of 2018, Homeroom hopes to operate 10, then 50 by 2019, to 1,000 homes across 12 Midwestern markets by 2020, added Wolff.
“As we grow, we’ll allow roommate members to easily transfer between locations throughout our network with 30 days notice,” he said.

2018 Startups to Watch
stats here
Related Posts on Startland News
After years searching for belonging, new VFA director discovers like minds within startup workforce fellowship
Craig Moore’s new role at Venture for America gives him even greater opportunities to boost representation for entrepreneurs and workers of color, the Black Excellence KC co-founder said. And VFA already has been doing the work, he added. “This is probably the most culturally aware group I have ever been a part of,” said Moore,…
She’s on a mission to boost the region’s tech talent; SnapIT’s new office in Wichita is the next step
Overland Park-based SnapIT Solutions has expanded its promise to deliver high-quality technology job training and educational services into Wichita, Neelima Parasker said, detailing a new partnership between the information technology firm and Wichita State University. “The IT side of the tech industry is now more in demand than ever. … I want to maximize Kansas’…
Kauffman awards Omni Circle $360K grant to help build minority small business hub
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. This series is possible thanks to the Ewing Marion Kauffman Foundation, which leads a collaborative, nationwide effort to identify and remove large and small barriers to new business creation. Editor’s…
MADE MOBB remix: How the KC streetwear kings’ Chiefs collab takes their grind to the gridiron
The postseason pairing of Kansas City’s premier streetwear brand and its most celebrated sports franchise is a dream come true — one years in the making for longtime fans and co-founders Vu Radley and Mark Launiu. “I’m glad it happened now, because after nine years of doing this, we are ready,” said Radley, describing MADE…
