Enjoy the college life experience? Homeroom invites you to KC’s new coliving concept

September 12, 2018  |  Elyssa Bezner

Homeroom

Homeroom is a coliving experience that takes you back to your dorm room days, said Johnny Wolff.

“I think everyone looks back with really fond memories of living with really good friends in college in a house. The coliving experience is about taking that shared roommate situation and kind of curating it at Homeroom,” said the company’s founder.

Johnny Wolff, Homeroom

Johnny Wolff

Homeroom homes come equipped with maid and lawn services, a community manager, and new furniture. Residents can also expect community events come October, Wolff said.

All homes in the Homeroom community are co-ed, usually made up of five to six roommates, depending on the house, he added.

To date, the four-month old company has acquired three homes across the greater KC area, said Wolff. Demand from homeowners who would prefer to lease their homes to a company, like Homeroom, as opposed to renting them out to individuals is growing, he added.

“We had to say ‘no’ to a couple homeowners since we can’t take on more than three at once until we hire additional team members,” he explained.

With a decade of real estate experience under his belt, Wolff went from signing leases with landlords and operating homes he lived in with roommates in San Francisco, to buying homes and renting out rooms in Austin, he said.

After spending a couple months doing market research on real estate appreciation over the next five to 10 years, he began Homeroom in Kansas City to balance his portfolio and look for better cash flow, Wolff added.

Homeroom is currently recruiting roommates by putting ads on Facebook and Craiglist, then combing through applicants with an extensive interview process, ending with credit and background checks, said Wolff.

Though Homeroom markets to millennials, all entrepreneurs and hustlers are welcome to apply, he added.

“We’re really targeting working professionals that we think would have a personality that fits, that seem like they’re personable and respectful, that would be good roommates,” he said.

The goal for Homeroom going forward, is to launch four houses per month, starting in September, said Wolff, as well as working on the website and exploring an app extension.

“We’re eventually going to evolve to something much bigger,” he said.

By the end of 2018, Homeroom hopes to operate 10, then 50 by 2019, to 1,000 homes across 12 Midwestern markets by 2020, added Wolff.

“As we grow, we’ll allow roommate members to easily transfer between locations throughout our network with 30 days notice,” he said.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , ,
Featured Business
    Featured Founder

      2018 Startups to Watch

        stats here

        Related Posts on Startland News

        Votes are in: ‘Fan favorite’ winners bake in support at KC Chamber showcase; Top 10 coming April 21

        By Tommy Felts | April 7, 2023

        Editor’s note: The Greater Kansas City Chamber of Commerce is a non-financial partner of Startland News, which serves as the media partner for the Small Business Superstars program. Two Black- and women-owned ventures were named “fan favorites” Tuesday in a public vote that followed this week’s Small Business Showcase at Union Station. The honors are…

        Jeff Blackwood New Frontier Mobile Diagnostics

        New Frontier diagnoses need, expands its imaging solution to rural, underserved patients

        By Tommy Felts | April 7, 2023

        A hands-on Kansas City healthtech company is extending its diagnostic imaging services to support clinics across Kansas and Missouri with a focus on rural health centers and “lookalike” clinics serving patients in underserved communities and healthcare deserts. New Frontier Mobile Diagnostics was founded to improve access to imaging care for patients regardless of race, gender,…

        AltCap launches Heartland expansion to aid more small biz typically overlooked by lenders

        By Tommy Felts | April 7, 2023

        An expanded geographic footprint for AltCap will see the Kansas City-based small business lender make capital more accessible for entrepreneurs in Missouri, Kansas, Texas, and Colorado. The mission-driven Community Development Financial Institution (CDFI) finances small businesses and community-driven real estate development projects that create more economically-inclusive communities. “AltCap’s expansion has better positioned us for long…

        Palacana stand debuts at Kauffman Stadium; opening major league gate to more small businesses

        By Tommy Felts | April 5, 2023

        Being the first Kansas City-based Latino franchise to have a concession stand in Kauffman Stadium is a dream come true, shared Palacana owner and CEO Jose Luis Valdez. Palacana — which has six locations across the metro and an ice cream and paleta production facility in Roeland Park — is known for its fresh paletas,…