Mother-daughter businesses connected by sustainability, faith, yearning for community

June 7, 2018  |  Tommy Felts

Quoleshna Elbert, Community Local, and Victoria Bowman, Bow Designs by Spherea

Quoleshna Elbert wants to get — and give — the most bang for her buck, she said.

“I’m the person who wants to kill three birds with one stone,” explained the founder of Community Local, an eco-friendly T-shirt brand based in Kansas City.

Such drive is hereditary.

“We want to be able to go deeper than a conversation with our products,” added Elbert’s mother, Victoria Bowman, who this spring launched her own company, Bow Designs by Spherea. “We want to be able to reach not just the mind, but the heart with what we’re offering to people.”

It begins by recognizing the impact makers can have on the environment and social systems around them, the mother-daughter duo said. A recent conversation about the United States being among the world’s most wasteful countries struck a nerve with Bowman, she said.

“That really took me aback,” she said. “How is it that we’re the land of plenty, but we waste so much? Trying to find a solution is where our businesses blend together.”

Mindful making

Humans can remain the No. 1 priority even if people also work to protect the earth in all they do, Elbert said.

“That’s how my faith plays into it,” she said. “You read in the Bible that human beings are supposed to be stewards of this earth.”

Community Local strives to do its part by using fair-trade, eco-conscious T-shirts produced by Kansas City-based GOEX, an offshoot of the Global Orphan Project.

Each shirt has six plastic bottles in it, which is pretty astonishing,” Elbert said of the 50-percent post-consumer plastic used in the fabric blend. “The other half uses organic cotton that was raised here in the U.S., which is also an eco-friendly product.”

Working with GOEX, a Christ-oriented printer with a social mission, specifically allows Community Local to take a multi-faceted approach to helping their fellow man, she said.

“It’s about understanding how we impact our ecosystems and how our social systems impact us individually, but I also want to empower people to remember their responsibility to their communities and the world around us,” Elbert said. “With Community Local, you’re buying a T-shirt, but you might not realize that the sale helps support workers in Haiti who are earning a living wage to make them.”

The products now are available through Community Local’s website, as well as via a Kickstarter campaign recently launched to help defer startup costs. Elbert also sells her message and wares from a mobile pop-up shop, she said.

“Less is more,” Elbert said. “You don’t necessarily need to have a storefront, even though it’s helpful. Mobility allows you to go wherever you need to go using the resources you have in the best way you can.”

Creating with a purpose

Bowman took a leap of faith with Bow Designs by Spherea, she said.

Making artificial or “forever florals” long has been a hobby, but it took the push from her daughter and a friend to spark the idea for a business emphasizing the arrangements’ sustainability, Bowman said.

“You can put them in the darkest corner and they’ll bring light to a space,” she said. “They’re low maintenance. You don’t have to water them. And they stay beautiful indefinitely — you just have to dust them every so often.”

Coming from a career in corporate paralegal, accounting and administrative work, Bowman’s eyes light up as she discusses the naming conventions and inspirations for her designs.

“It’s a passion,” her daughter explained, “but she’s a generous person by nature. … Her heart is in making sure she’s giving more than a product — she wants to give an experience, something special to reflect that every person is a special creation of God.”

“We’re very much about giving more than what you see on the surface,” Bowman added.

The end goal is to inspire a sense of community with both women’s products, Elbert said.

“We’re creating with a purpose: to bring people together for something more than just networking — for growth,” she said.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2018 Startups to Watch

    stats here

    Related Posts on Startland News

    2016 Sprint Accelerator

    Sprint Accelerator firms hiring, offering meet-and-greet

    By Tommy Felts | March 1, 2016

    The new firms at the Techstars-led Sprint Accelerator program are already growing. While many are looking for interns, seven of the 10 mobile tech companies in the three-month accelerator are looking to hire staff. The companies, which entered the Kansas City-based accelerator on Feb. 22, each nabbed $120,000 in capital as part of the program,…

    autism behavioral therapy Pathfinder Health Services

    Behavioral health startup announces acquisition, name change

    By Tommy Felts | March 1, 2016

    Behavioral health tech firm ABPathfinder is blazing a new path thanks to a recent acquisition. In addition to a name change, the Overland Park-based firm announced Thursday that it purchased Phoenix-based Ensure Billing to beef up the company’s services. The new entity has rebranded to become Pathfinder Health Innovations. Acquiring an insurance billing company allows…

    New $20M fund supercharges VC dollars in Kansas City

    By Tommy Felts | February 29, 2016

    In conjunction with a metro-wide effort to boost the area economy, Kansas City will soon have a new co-investment fund that aims to accelerate early-stage businesses. As part of the KC Rising economic initiative, the “KC Rise Fund” hopes to improve a common gripe in Kansas City’s entrepreneurial community that there’s not enough capital to…

    Cut the crap: How to discern worthwhile advice

    By Tommy Felts | February 29, 2016

    In my early days as an entrepreneur, I ran into a lot of consultants who claimed to be “experts” and guaranteed they could help me out. Then I’d do some fact-checking and discover they were neither reliable nor experts, and their advice wasn’t worth the space in our email inboxes. In the last few years,…