Fund Me, KC: WISE IoT tech aims to lower energy bills, decrease carbon footprint
May 7, 2018 | Startland Staff
Editor’s note: Startland News is continuing its “Fund Me, KC” feature to highlight area entrepreneurial efforts to accelerate businesses or projects. If you or your startup is running a crowdfunding campaign, let us know by contacting news@startlandnews.com. Today’s featured campaign is from Kansas City-based Wise Power Inc.
Who are you?
Kevin Williams
My name is Kevin Williams and I’m the founder of Wise Power, Inc. (WISE) – Where the Internet of Things meets Energy Storage.
Prior to starting WISE, I founded an IT company called WillCo Technologies that created custom software. We developed a cybersecurity workforce compliance program for the U.S. Department of Defense. We started with 1,000 users in 2006 and grew to over 1.6 million users when I sold the company in 2017 to focus on WISE.
What Does WISE do?
WISE is an intelligent energy storage and Internet of Things (IoT)-enabled lifestyle management startup. WISE technology combines the IoT with energy storage, thus allowing people to store energy to power their homes and businesses as well as to manage and automate their energy usage according to their lifestyle and business needs. It’s totally unique because it also allows users to easily integrate, monitor, and control smart appliances and devices through a smartphone, tablet or computer. The resulting benefits include lower energy bills, greater lifestyle convenience and business efficiency, and a decreased carbon footprint.
WISE products rely on patented technology including a WISE Controller, Patent No: US 9,559,522, and a WISE Power On Demand (WISE POD) system, Patent No: US 9,348,384. The WISE business model works through a nationwide network of WISE Certified Distributors who sell, install and maintain WISE technology.
How much do you hope to raise?
Our goal was just increased from $107,000. We have completed a required legal and financial review that would allow us to raise as much as $1,070,000 through StartEngine. Our intent is to raise a minimum of $300,000 to implement our go-to-market strategy.
What do you plan to use the funds for?
The capital will be used for continued product development of the energy storage units and the mass-market production of the IoT units. Funds will also pay to brand and position our solution in the marketplace.
How are you differentiating your campaign?
We are using a variety of advertising and marketing avenues. We have social media friends and followers on Facebook, Twitter, Instagram, and Snapchat. We are also looking to budget advertising dollars on social media campaigns.
What’s some advice you have to others launching a crowdfunding campaign?
There are several crowdfunding platforms. Do the research and find the one that best fits your needs. Also, remember to spend time building a great team. Founders often concentrate on building a great product or service, as they should. But devote some time to also building out a great team.
2018 Startups to Watch
stats here
Related Posts on Startland News
Jobs alert: 5 Techstars firms now hiring in Kansas City
Less than halfway through Techstars’ three-month program, five startup companies in the class are hiring. The program’s first annual cohort — which included 10 startups — spent the first month meeting nearly 100 mentors and investors. Following the feedback, half of the class is ready to scale and hire more people, said Techstars managing director Lesa Mitchell.…
Techstars Spotlight: Startup hopes to bridge teacher-school gap
Matching best-fit teachers to school districts can be challenging, Michael Barnes said. Serving nearly three years as a district talent manager at Austin Achieve public schools, in Austin, Texas, Barnes felt a lot of pressure to make the right decisions for students. “Oftentimes I would stay up until 2 a.m., wishing I had better teachers…
5 TEDxKC perspectives on navigating life’s next disruptions
What’s the greatest threat to humanity? Self obsession? Artificial intelligence? Resentment? Depends on your perspective. An eclectic group of TEDxKC presenters gathered Friday at the Kauffman Center of Performing Arts to share their expertise on how art, philosophy, technology, individual experiences and even interpersonal relationships shape the perspectives through which people see the reality around…
TEDxKC speaker Shantanu Bala: Tech moves communication beyond words
Editor’s note: Startland News is exploring a few of the most impactful quotes from speakers at Friday’s TEDxKC event at the Kauffman Center for the Performing Arts. “The blind cannot only lead the blind, but lead any of us who can see to experiences that we’ve never seen before.” — Shantanu Bala Think about the…