ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern
May 16, 2018 | Bobby Burch
Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors.
The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures, KC Rise Fund, Irish Angels and SeventySix Capital.
ShotTracker co-founders Davyeon Ross and Bruce Ianni.
The injection of new capital brings ShotTracker’s total funding to more than $21 million, which includes an investment by NBA legend, Earvin “Magic” Johnson.
ShotTracker’s TEAM system tracks multiple players with an array of sensors — secured to each player, within each Spalding basketball, and in the rafters — plotting the games’ shots in real time.
ShotTracker will use the funding for growth and scalability to increase installations in courts around the United States and to solidify global partnership opportunities, said Davyeon Ross, co-founder and COO of ShotTracker.
“This additional funding allows ShotTracker to execute on its vision and accelerate the proliferation of our product across the market,” said Ross. “Whether you’re a fan, a player, a coach, a broadcaster or a market maker – ShotTracker is changing the overall experience of the game. There are significant changes happening in sports and ShotTracker is poised to capitalize on those industry changes with its real-time data.”
In March, the company released its new ShotTracker fan app for the Division 1 NAIA basketball tournament. The app combines real-time analytics with augmented reality in a first-of-its-kind fan engagement tool that displays game and player information on fans’ smartphones.
ShotTracker recently earned a bronze Edison Award in the category of “Digitized Data.” The tech is being used by the University of Kansas, the University of Oklahoma, TCU, Baylor and several other top collegiate basketball programs.
ShotTracker was co-founded by Ross and Bruce Ianni. To learn more about the firm, check out the video below.
2018 Startups to Watch
stats here
Related Posts on Startland News
Fund Me, KC: Wag-N-Bag converts game hauler into ready-to-play tailgating entertainment
Editor’s note: Startland News is continuing its “Fund Me, KC” feature to highlight area entrepreneurial efforts to accelerate businesses or projects. If you or your startup is running a crowdfunding campaign, let us know by contacting news@startlandnews.com. Today’s featured campaign is from Wag-N-Bag, a product created by brothers Brad and Tyler Hull. Your name and…
First look: Creative Studios concept expands Made in KC’s view of brands as partners
Warm sunlight bathes a future ceramics shop. A vintage Thomas Cusack Co. mural advertisement peeks from behind the plaster wall of an in-the-works photography space. Views from the second and third floors reveal a city skyline in creative transition. Amid the freshly hung drywall and still-curing, stained hardwood staircases, Tyler Enders steps quickly between rooms…
Teenage inventor creates retro game console that fits in your palm
For teenage entrepreneur Ernest Pereira, gaming is going small. The 18-year-old innovator is releasing a limited run of his retro game console, the Duinodrive, before shipping off to the Naval Academy in the summer. The Duinodrive — which can fit in the palm of your hand — comes in a kit that users assemble themselves…
Beth Ellyn McClendon: If you want investors, skip LLCs and form a C-Corp
Editor’s note: Beth Ellyn McClendon is a seed-stage investor with board and advisory board experience. She previously worked in design and product management for Google Mapping, Android, YouTube, Cisco and Netscape. The opinions expressed in this commentary are the author’s alone. So, you’re planning a startup, you’ve got a good lawyer and now you’re thinking…