ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern
May 16, 2018 | Bobby Burch
Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors.
The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures, KC Rise Fund, Irish Angels and SeventySix Capital.
ShotTracker co-founders Davyeon Ross and Bruce Ianni.
The injection of new capital brings ShotTracker’s total funding to more than $21 million, which includes an investment by NBA legend, Earvin “Magic” Johnson.
ShotTracker’s TEAM system tracks multiple players with an array of sensors — secured to each player, within each Spalding basketball, and in the rafters — plotting the games’ shots in real time.
ShotTracker will use the funding for growth and scalability to increase installations in courts around the United States and to solidify global partnership opportunities, said Davyeon Ross, co-founder and COO of ShotTracker.
“This additional funding allows ShotTracker to execute on its vision and accelerate the proliferation of our product across the market,” said Ross. “Whether you’re a fan, a player, a coach, a broadcaster or a market maker – ShotTracker is changing the overall experience of the game. There are significant changes happening in sports and ShotTracker is poised to capitalize on those industry changes with its real-time data.”
In March, the company released its new ShotTracker fan app for the Division 1 NAIA basketball tournament. The app combines real-time analytics with augmented reality in a first-of-its-kind fan engagement tool that displays game and player information on fans’ smartphones.
ShotTracker recently earned a bronze Edison Award in the category of “Digitized Data.” The tech is being used by the University of Kansas, the University of Oklahoma, TCU, Baylor and several other top collegiate basketball programs.
ShotTracker was co-founded by Ross and Bruce Ianni. To learn more about the firm, check out the video below.
2018 Startups to Watch
stats here
Related Posts on Startland News
Beyond buzzwords: Foxtrot Supply mounts protest of an increasingly online-only world
A large butcher block table stands between the owners of Foxtrot Supply Co. and its customers. But the found-object centerpiece of their Crossroads store is meant as a meeting place, not a barrier, said Ryan Hetu. “It’s alluring, inviting and kind of vulnerable,” the Foxtrot co-founder explained. Stitched into the high-traffic fabric of First Fridays…
Peek inside: Made in KC Marketplace offers a glimpse of its new Plaza store (Photos)
Amid the bustle of traffic and construction in one of Kansas City’s most dominant shopping destinations, the Made in KC Marketplace has quietly been taking shape on the Country Club Plaza. The retailer — which specializes in showcasing wares crafted by local makers — opened the doors of its new location with little fanfare this…
iWerx Gladstone to expand Northland coworking, incubator options in former racquetball club
Two years after launching its sprawling flagship site in North Kansas City, a premiere coworking community is expected to debut iWerx Gladstone in late fall. The two-story, 32,000-square-foot space — originally built as a racquetball club and renovated into a traditional office building in the mid 1980s — will be home to about 80 offices,…
STL exit: Welltodo founder credits firm’s acquisition to early support from KC startup community
With the final deal still in the works Friday, Chris Cardinal said the acquisition of St. Louis-based Welltodo by SensorRX wouldn’t have been possible without the pre-seed rallying of his fellow entrepreneurs in Kansas City. Though the company moved across the state in 2016 to be closer to the co-founder’s in-laws, Cardinal said, the foundation for…