ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern
May 16, 2018 | Bobby Burch
Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors.
The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures, KC Rise Fund, Irish Angels and SeventySix Capital.
ShotTracker co-founders Davyeon Ross and Bruce Ianni.
The injection of new capital brings ShotTracker’s total funding to more than $21 million, which includes an investment by NBA legend, Earvin “Magic” Johnson.
ShotTracker’s TEAM system tracks multiple players with an array of sensors — secured to each player, within each Spalding basketball, and in the rafters — plotting the games’ shots in real time.
ShotTracker will use the funding for growth and scalability to increase installations in courts around the United States and to solidify global partnership opportunities, said Davyeon Ross, co-founder and COO of ShotTracker.
“This additional funding allows ShotTracker to execute on its vision and accelerate the proliferation of our product across the market,” said Ross. “Whether you’re a fan, a player, a coach, a broadcaster or a market maker – ShotTracker is changing the overall experience of the game. There are significant changes happening in sports and ShotTracker is poised to capitalize on those industry changes with its real-time data.”
In March, the company released its new ShotTracker fan app for the Division 1 NAIA basketball tournament. The app combines real-time analytics with augmented reality in a first-of-its-kind fan engagement tool that displays game and player information on fans’ smartphones.
ShotTracker recently earned a bronze Edison Award in the category of “Digitized Data.” The tech is being used by the University of Kansas, the University of Oklahoma, TCU, Baylor and several other top collegiate basketball programs.
ShotTracker was co-founded by Ross and Bruce Ianni. To learn more about the firm, check out the video below.
2018 Startups to Watch
stats here
Related Posts on Startland News
WSJ report: Overland Park-based DEG posts $150M exit in deal with Japanese ad behemoth
Top-tier Kansas City digital agency DEG will provide a global advertising giant with an opening into the U.S. market, as well as push the locally-headquartered firm’s reach international, the companies said Tuesday. Dentsu Aegis Network announced the acquisition of Digital Evolution Group (DEG) as part of an effort to transform its existing creative hub, Isobar.…
KCultivator Q&A: Katie Kimbrell pushes reimagined education, equality for women
Editor’s note: KCultivators is a lighthearted profile series to highlight people who are meaningfully enriching Kansas City’s entrepreneurial ecosystem. The KCultivator Series is sponsored by WeWork Corrigan Station, a modern twist on Kansas City office space. MECA Challenge and Startland News are both programs of the Kansas City Startup Foundation, though the content below was produced…
Wild Way mobile coffee shop makes camp for winter in Crossroads warehouse
Winter weather has proven a little too wild for Christine Clutton’s coffee camper, the Wild Way founder said, revealing an indoor, seasonal home for the mobile coffee shop. “We are in a warehouse, but operate in a camper still,” she said of the Wild Way Winter Warehouse space at 708 E. 19th St. “We just…
Get in front of investors: Deadline nearing for InvestMidwest premier venture showcase
InvestMidwest presents more than just an opportunity for startups to pitch to a crowd from outside Kansas City, said Kyle FitzGerald. The event — which spotlights high-growth companies seeking at least $1 million — fosters real investor connections, he added. “It’s the region’s best chance to get in front of a high volume of very qualified…