ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern
May 16, 2018 | Bobby Burch
Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors.
The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures, KC Rise Fund, Irish Angels and SeventySix Capital.
ShotTracker co-founders Davyeon Ross and Bruce Ianni.
The injection of new capital brings ShotTracker’s total funding to more than $21 million, which includes an investment by NBA legend, Earvin “Magic” Johnson.
ShotTracker’s TEAM system tracks multiple players with an array of sensors — secured to each player, within each Spalding basketball, and in the rafters — plotting the games’ shots in real time.
ShotTracker will use the funding for growth and scalability to increase installations in courts around the United States and to solidify global partnership opportunities, said Davyeon Ross, co-founder and COO of ShotTracker.
“This additional funding allows ShotTracker to execute on its vision and accelerate the proliferation of our product across the market,” said Ross. “Whether you’re a fan, a player, a coach, a broadcaster or a market maker – ShotTracker is changing the overall experience of the game. There are significant changes happening in sports and ShotTracker is poised to capitalize on those industry changes with its real-time data.”
In March, the company released its new ShotTracker fan app for the Division 1 NAIA basketball tournament. The app combines real-time analytics with augmented reality in a first-of-its-kind fan engagement tool that displays game and player information on fans’ smartphones.
ShotTracker recently earned a bronze Edison Award in the category of “Digitized Data.” The tech is being used by the University of Kansas, the University of Oklahoma, TCU, Baylor and several other top collegiate basketball programs.
ShotTracker was co-founded by Ross and Bruce Ianni. To learn more about the firm, check out the video below.
2018 Startups to Watch
stats here
Related Posts on Startland News
Food delivery giants are eating up restaurant profits; KC startups add survival back to the menu
Ordering a meal at the press of a button is convenient for customers, but behind-the-scenes deals with the delivery giants that made on-demand food popular are running some independently owned restaurants out of business, said Vincent Son. “We’re not making a dime,” said Son, owner of China Feast in River Market, which uses five different…
Hometown startup launches Swappa Local in KC, trading tech junk sellers for secure deals
A firsthand experience with a mysterious Craigslist seller served as fuel for Kansas City-listed startup Swappa’s latest innovation of the local marketplace: Swappa Local. “I exchanged money with the seller, we both drove off, leaving the parking lot at the same time,” recalled Ben Edwards, Swappa founder and CEO. “We ended up stopped at the…
Take a seat: How do Bird’s new Cruisers fit into KCMO’s approach to disruptive innovation?
With a cushioned seat for two, the new Bird Cruiser’s potential arrival in Kansas City this summer would ride within KCMO’s approach to emerging technologies and disruptive business models. Featuring 20-inch wheels, the electric Cruisers travel uphill in areas like Kansas City’s downtown with ease, according to Bird, and are a new take on the…
Latest Digital Sandbox startups: Connecting solutions on climate change, supply chain, child therapy and voter education
Four new companies welcomed this week into the fold at Digital Sandbox KC help showcase the ongoing success of the 6-year-old proof-of-concept program, said Jeff Shackelford. “We’ve now provided project development funding for 118 area startups, and this group has raised over $70 million in add-on investment and created nearly 700 new area jobs,” said…