ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern
May 16, 2018 | Bobby Burch
Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors.
The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures, KC Rise Fund, Irish Angels and SeventySix Capital.
ShotTracker co-founders Davyeon Ross and Bruce Ianni.
The injection of new capital brings ShotTracker’s total funding to more than $21 million, which includes an investment by NBA legend, Earvin “Magic” Johnson.
ShotTracker’s TEAM system tracks multiple players with an array of sensors — secured to each player, within each Spalding basketball, and in the rafters — plotting the games’ shots in real time.
ShotTracker will use the funding for growth and scalability to increase installations in courts around the United States and to solidify global partnership opportunities, said Davyeon Ross, co-founder and COO of ShotTracker.
“This additional funding allows ShotTracker to execute on its vision and accelerate the proliferation of our product across the market,” said Ross. “Whether you’re a fan, a player, a coach, a broadcaster or a market maker – ShotTracker is changing the overall experience of the game. There are significant changes happening in sports and ShotTracker is poised to capitalize on those industry changes with its real-time data.”
In March, the company released its new ShotTracker fan app for the Division 1 NAIA basketball tournament. The app combines real-time analytics with augmented reality in a first-of-its-kind fan engagement tool that displays game and player information on fans’ smartphones.
ShotTracker recently earned a bronze Edison Award in the category of “Digitized Data.” The tech is being used by the University of Kansas, the University of Oklahoma, TCU, Baylor and several other top collegiate basketball programs.
ShotTracker was co-founded by Ross and Bruce Ianni. To learn more about the firm, check out the video below.
2018 Startups to Watch
stats here
Related Posts on Startland News
Happy birthday! Startland recalls 10 memorable entrepreneurial stories
It’s been a year since Startland News spread its journalistic wings. And that presents us an opportunity to reflect on the flood of stories that Kansas City stirred up in the last 12 months. We’ve published more than 400 stories in the last 365 days. Although they detail a myriad of subjects in on the…
Fund me, KC: Leka robot teaches kids with developmental disorders
Startland News is continuing its segment to highlight area entrepreneurs’ efforts to accelerate their businesses. This is an opportunity for entrepreneurs — like Leka CEO Ladislas de Toldi — to share their stories to gain a little help from their supporters. If you or your startup is running a crowdfunding campaign, let us know by…
The WTF Series: Chatbots to anticipate your needs
On a daily basis, Ben Kittrell translates the jargon-filled world of technology for clients of his tech consultancy. The Words that Frustrate (WTF) series aims to offer readers some clarity in an industry dominated by techies’ confusing argot. At Facebook’s latest developer conference, F8, Mark Zuckerberg announced they are adding Application Programming Interfaces to Facebook…
Report: Missouri boasts three, top-20 startup cities
Kansas City is a top-20 destination to start a business, according to a recent WalletHub report. A study released Monday by the personal finance website ranked the City of Fountains as the No. 16 best city to launch a business. WalletHub compared the relative startup opportunities in the 150 most populated U.S. cities., looking at metrics such…