ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern
May 16, 2018 | Bobby Burch
Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors.
The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures, KC Rise Fund, Irish Angels and SeventySix Capital.
ShotTracker co-founders Davyeon Ross and Bruce Ianni.
The injection of new capital brings ShotTracker’s total funding to more than $21 million, which includes an investment by NBA legend, Earvin “Magic” Johnson.
ShotTracker’s TEAM system tracks multiple players with an array of sensors — secured to each player, within each Spalding basketball, and in the rafters — plotting the games’ shots in real time.
ShotTracker will use the funding for growth and scalability to increase installations in courts around the United States and to solidify global partnership opportunities, said Davyeon Ross, co-founder and COO of ShotTracker.
“This additional funding allows ShotTracker to execute on its vision and accelerate the proliferation of our product across the market,” said Ross. “Whether you’re a fan, a player, a coach, a broadcaster or a market maker – ShotTracker is changing the overall experience of the game. There are significant changes happening in sports and ShotTracker is poised to capitalize on those industry changes with its real-time data.”
In March, the company released its new ShotTracker fan app for the Division 1 NAIA basketball tournament. The app combines real-time analytics with augmented reality in a first-of-its-kind fan engagement tool that displays game and player information on fans’ smartphones.
ShotTracker recently earned a bronze Edison Award in the category of “Digitized Data.” The tech is being used by the University of Kansas, the University of Oklahoma, TCU, Baylor and several other top collegiate basketball programs.
ShotTracker was co-founded by Ross and Bruce Ianni. To learn more about the firm, check out the video below.
2018 Startups to Watch
stats here
Related Posts on Startland News
Meet the Kauffman Foundation’s newest board member
The Ewing Marion Kauffman Foundation has added a new member to its high-caliber board of trustees. The foundation announced Thursday that Esther L. George — the current president and CEO of the Federal Reserve Bank of Kansas City — will serve on its board. As a member of the board, George will support the foundation’s…
15 local companies selected for latest ScaleUP cohort
ScaleUp Kansas City announced Thursday the 15 entrepreneurs that were selected to the program’s latest cohort. Since its launch in 2015, 62 local business owners have graduated from the four-month program, which offers immersive training for companies looking to scale. “ScaleUP! KC has been — and continues to be — such a critical program for…
Hyper-sustainable coffee shop opens in Hyde Park
A Kansas City coffee roaster with a focus on sustainability and creating zero landfill waste is hoping its first shop will be a model for cafes around the nation. A product of the Kansas City-based Paris Brothers food and coffee distribution company, Mother Earth Coffee has been available in local grocery stores and via wholesale…
Silicon Valley accelerator 500 Startups invests in KC tech firm
A Kansas City firm planning to transform the world with its artificial intelligence tech recently landed in a highly-esteemed startup accelerator in Silicon Valley. Mycroft announced Wednesday that it’s in the latest cohort of 500 Startups, a global venture capital seed fund and startup accelerator that manages $200 million in assets and has invested in…