ShotTracker raises $10.4M round featuring former NBA Commissioner David Stern
May 16, 2018 | Bobby Burch
Merriam-based ShotTracker is fueling its global expansion via a large funding round featuring several high-profile investors.
The sports tech company announced Wednesday that it raised a $10.4 million Series A financing round led by Ward.Ventures, NBA commissioner David Stern and two-time National League home run champion, Ryan Howard. The round also includes Greycroft, Elysian Ventures, KC Rise Fund, Irish Angels and SeventySix Capital.
ShotTracker co-founders Davyeon Ross and Bruce Ianni.
The injection of new capital brings ShotTracker’s total funding to more than $21 million, which includes an investment by NBA legend, Earvin “Magic” Johnson.
ShotTracker’s TEAM system tracks multiple players with an array of sensors — secured to each player, within each Spalding basketball, and in the rafters — plotting the games’ shots in real time.
ShotTracker will use the funding for growth and scalability to increase installations in courts around the United States and to solidify global partnership opportunities, said Davyeon Ross, co-founder and COO of ShotTracker.
“This additional funding allows ShotTracker to execute on its vision and accelerate the proliferation of our product across the market,” said Ross. “Whether you’re a fan, a player, a coach, a broadcaster or a market maker – ShotTracker is changing the overall experience of the game. There are significant changes happening in sports and ShotTracker is poised to capitalize on those industry changes with its real-time data.”
In March, the company released its new ShotTracker fan app for the Division 1 NAIA basketball tournament. The app combines real-time analytics with augmented reality in a first-of-its-kind fan engagement tool that displays game and player information on fans’ smartphones.
ShotTracker recently earned a bronze Edison Award in the category of “Digitized Data.” The tech is being used by the University of Kansas, the University of Oklahoma, TCU, Baylor and several other top collegiate basketball programs.
ShotTracker was co-founded by Ross and Bruce Ianni. To learn more about the firm, check out the video below.
2018 Startups to Watch
stats here
Related Posts on Startland News
TechAccel hops in $3.2M round for Lincoln-based ag tech firm
Kansas City-based TechAccel is joining an investment round in a Nebraska agriculture tech firm that aims to improve crop yields. The area venture firm is among a group of investors in Lincoln-based Epicrop Technologies Inc., which raised a total of $3.2 million in its Series A round, which was led by North Forty Ventures. TechAccel…
Roasterie founder Danny O’Neill takes historical look on Midwest coffee culture
Editor’s note: In partnership with the KC Greats podcast, hosted by Scott Parman, Startland News hopes to offer its audience more avenues to learn about entrepreneurs in Kansas City. Opinions expressed in this commentary are the author’s alone. In this episode, Roasterie founder and CEO Danny O’Neill answers the question: Why coffee? In the early…
Jeff Shackelford: Here’s how to land Digital Sandbox funding
When it comes to pitching their startups, most Kansas Citians err on the side of selling themselves short. At least that’s what the Digital Sandbox KC’s Jeff Shackelford told a crowd Tuesday at an event helping community members who are interested in pitching to the incubator-style program. Launched in 2013, Digital Sandbox has supported a…
The education system is broken — these Kansas Citians want to fix it
As you may remember or have experienced with your own child, there seems to come a point in one’s educational journey where kids ask themselves — what’s the point? The answer has always been, so that you can get good grades, to get into a good college to then get a good job. The problem with…