KC native builds jumpsuits for all occasions — butt flap included

March 15, 2018  |  Leah Wankum

Jomper

Party and potty in one easy piece. Literally.

That’s the benefit of wearing a jumpsuit with a butt flap included: Users avoid the hassle of removing half the outfit to use the restroom, said Brittany Weltner.

The Kansas City native just launched a crowdfunding campaign for her new business, Jomper, to build more functional jumpsuits for all occasions. The pain point that inspired Weltner to start Jomper was the lack of convenient attire to wear for yoga class, she said.

“I was upside down, and my T-shirt kept hitting me in the face,” Weltner said. “So to solve that problem, I started wearing just a normal jumpsuit to yoga class.”

When Weltner started forming her business concept in 2015, Jomper was designed to be a clothing app where consumers could purchase tops and bottoms separately to fit their unique body shape, she said. But after pitching her idea to Heidi Zak, co-founder of the bra company Third Love, Weltner pushed Jomper into product development, she added.

Brittany Weltner

Brittany Weltner, founder of Jomper

“‘You know, the app’s a cool idea, but you need to go and make the jumpsuits; stop wasting your time with building technology when you don’t have a product,” Weltner recalled Zak saying. “So that sunk in.”

Several months and 20 prototypes later, Jomper launched Tuesday on Indiegogo, Weltner said. It has raised 15 percent of her $9,000 goal.

Jumpsuits are difficult to design, Weltner said. She worked through 20 prototypes before settling on three designs to fit five female body shapes, she said. Weltner also considered designs that would make jumpsuits more functional, such as adding a butt flap to make bathroom trips easier, she added.

“There’s the thing called the ‘dreaded naked pee’ where you have to take the entire thing off to go to the bathroom,” she said. “So that’s why I created a butt flap on them. I tried to think, ‘What’s the most comfortable, efficient thing [to] wear to get me through my day?’”

Besides the discomfort of wearing a T-shirt to yoga class, another pain point Weltner found was that her West Coast lifestyle was unaccommodating for just one outfit, she added.

“I was living in San Francisco, my job was in Oakland and then my boyfriend lived in Silicon Valley; so any given day, I’d be traveling maybe up to three hours,” Weltner said. “For me, changing clothes or changing outfits to work out was a pain point, just carrying extra stuff. So that’s when I kind of pushed this jumpsuit into an athleisure jumpsuit that I could wear to work and then also to yoga.”

After checking out the market and finding only a couple of options — one jumpsuit that was inappropriate for work and the other she found unflattering for her body shape — she decided to make her own jumpsuit.

Weltner recently returned to Kansas City after a four-year stint in San Francisco, she said.

“I just really wasn’t making the progress I wanted to make, so I moved home,” Weltner said. “I just needed a change of scenery and yeah, it was really hard to do it there because it was so expensive. If I had a full-time job, I’d do OK in San Francisco, but I wanted to have the flexibility to work on Jomper.”

Weltner faced setbacks in production and other challenges such as a lack of stable income. She does freelance work as a social media consultant for brands, she said. She also had to find a factory — her products are now manufactured in Colombia — and all while primarily establishing the business solo, she added.

“Founder dynamics, I thought, was kind of difficult,” she said. “I tried to find co-founders, but I just realized I’m better off doing it on my own and finding an expert in whatever field I need help with.

“It is a lonely journey, so it’s really important to come and connect with communities.”

Weltner is glad to be back in Kansas City, she said.

“It’s been very welcoming, and it’s been fun to kind of see, after four years, the growth of the startup community here,” she said.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged , ,
Featured Business
    Featured Founder

      2018 Startups to Watch

        stats here

        Related Posts on Startland News

        Charon Thompson and Daniel Smith, the Porter House KC

        C2FO donates all marketplace revenue it earned Friday to three KC nonprofits for Juneteenth

        By Tommy Felts | June 19, 2021

        Editor’s note: C2FO is a financial supporter of Startland News; and Kansas City G.I.F.T. is a non-financial partner of Startland, the parent organization of Startland News. This story was produced independently by Startland News’ non-profit newsroom. One of Kansas City’s biggest tech startups wanted to make Juneteenth a day of “action and awareness,” the company…

        Joey Mendez and Buck Wimberly, ULAH

        Styling into women’s fashion, ULAH sees its next season in brand extensions, not duplicating stores

        By Tommy Felts | June 18, 2021

        When ULAH opens its first women’s store concept this fall, it’s expected to be just the first retail extension of the popular upscale men’s boutique — and a sign the brand is fine-tuning its niche after a major e-commerce shift. “We already have a huge customer base — and a lot of them are women,…

        Two years after top KC startup’s sale, Zego (and its new owner) acquired for nearly $1B

        By Tommy Felts | June 18, 2021

        The company that acquired Kansas City-based Zego in 2019 — and liked the real estate tech startup’s brand so much it changed its own identity to match — has itself now been purchased by a global “powerhouse” in an all-cash transaction valued at $925 million. Zego — formerly PayLease — announced the acquisition by Global…

        U.S. Rep. Sharice Davids, D-Kansas; file photo, courtesy of Sharice Davids' office

        Women bore the brunt of pandemic; now it’s time to reinvest in their businesses, Rep. Davids says

        By Tommy Felts | June 17, 2021

        A strong recovery from the COVID-19 crisis — which destroyed the businesses of many women, and particularly women of color — requires a deliberate investment in initiatives that drive and support female entrepreneurship, said Sharice Davids. “It’s not enough to recreate the pre-pandemic economy for female workers and business owners,” U.S. Rep. Davids, D-Kansas, said…