2017 Under the Radar: MusicSpoke scores thousands of sheet music sales
August 29, 2017 | Meghan LeVota
Editor’s note: Startland News picked 10 early-stage firms to spotlight for its annual Under the Radar startups list. The following is one of 2017’s companies. To view the full list, click here.
The sheet music publishing industry is worth more than $1 billion.
Yet when working with traditional publishers, composers hardly see any of that money. Models put revenue for publishers as high as 95 percent with only 5 percent slated for composers.
Jennifer Rosenblatt and Kurt Knecht say the trend is pushing composers toward self-publishing as an option, which is why they co-founded MusicSpoke in 2014. Since then, the platform offers more than 1,000 scores and has sold more than 85,000 units of sheet music from self-published composers.
MusicSpoke keeps 30 percent of the sheet music sales, which is significantly lower than traditional publishing fees the sheet music industry, Rosenblatt and Knecht said. The company has grown at an average annual rate of about 260 percent and has raised about $120,000 in investment capital to date.
After spending a decade in Lincoln, Nebraska, Rosenblatt and Knecht set up shop in Kansas City in July 2016. The pair thought their business’ new home would be a better place to grow MusicSpoke.
“We are delighted to be growing in KC,” Rosenblatt said. “We love the support for the arts and entrepreneurship KC provides. We are looking to hire and grow the team next year.”
Later in 2017, MusicSpoke is expected to launch the Icon Series, which involves a collection of scores curated by the industry’s influential conductors, Rosenblatt said. The firm’s tests show that sheet music promoted by an influencer can sell up to 400 percent better than top-selling scores that are not promoted.
Rosenblatt is a 2017 Pipeline Fellow, has participated in ScaleUP KC! and is a part of the Sprint Mentor Network.
Featured Business
2017 Startups to Watch
stats here
Related Posts on Startland News
Prepped for Phase 2: How a New Orleans-inspired caterer grew organically into a KC kitchen collective
Food is a way to bring communities together, share cultural traditions and teach individuals about the importance of a healthy, ethically-sourced meal, said Dr. Karen Patrice Boyd. “My passion is teaching. Yes, I produce great food. But at the end of the day, I can impact the community more in terms of their knowledge and…
Cafe Cà Phê returns to the West Bottoms with second location for KC’s popular Vietnamese coffee shop
A Cafe Cà Phê satellite location inside 12th Street Post in the West Bottoms is the perfect step for continuing the mission of Kansas City’s only Vietnamese coffee shop, shared founder Jackie Nguyen. Just shy of the one year anniversary of its Columbus Park space, Cafe Cà Phê celebrated the grand opening of its new…
She wanted to bring her favorite foodie magazine to KC; her mother’s sudden death put this publisher’s plans on the back burner
Lauren Cook’s passion for Edible Communities magazine drove her appetite to revive it in Kansas City, she shared, but an unexpected life change has her hoping to hand the publisher’s apron to someone else. Cook purchased the license to publish the city-specific food magazine — each independently run by publishers in metros across the country…
Digital Sandbox alum earns new round of funding — this time for sports tech; Meet the latest batch of just-funded startups
From making the college admissions process easier for students to summarizing books and podcasts using artificial intelligence, the latest startups to join Digital Sandbox KC are a great example of the creativity of this region’s entrepreneurs, said Jill Meyer. The four newly selected companies are expected to receive up to $20,000 in project funding and…