TEDxKC speaker Shantanu Bala: Tech moves communication beyond words
August 23, 2017 | Startland News Staff
Editor’s note: Startland News is exploring a few of the most impactful quotes from speakers at Friday’s TEDxKC event at the Kauffman Center for the Performing Arts.
“The blind cannot only lead the blind, but lead any of us who can see to experiences that we’ve never seen before.”
— Shantanu Bala
Think about the technology you interact with on a day-to-day basis, Somatic Labs founder Shantanu Bala encouraged the TEDxKC audience.
“You’re probably looking at a screen, whether that’s a laptop, a smartphone or a tablet. You’re checking emails, notifications, messages or alerts,” he said. “A lot of this information is presented in a context that is inaccessible to someone who’s blind.”
Although modern technology users have access to a new era of voice-controlled interfaces, like Alexa, Siri and the Google Assistant, such artificial intelligences that respond to speech also add another channel of disruption and intrusion, Bala said.
Communication involves a lot more than just words, he said.
“Even if you’re not bilingual, you all understand a second language. You understand the meaning of a handshake or a warm hug. You understand to pull your hand away from a hot stove,” Bala said. “And you understand this faster than you can read words printed on a page or even hear them spoken out loud.”
For any of the 285 million people in the world who are blind, a task as ordinary as checking the time can involve asking another person or turning up the volume on a phone and having it yell out that information, he explained.
“This is a cumbersome experience and it’s an accessibility problem, but I would also question the necessity of occupying anyone’s eyes or ears when we can intuitively understand things that we grasp with our hands,” Bala said.
Imagine if you treated your entire body as a programmable computer, he challenged the crowd.
Bala’s Somatic Labs offers software and hardware products that aim to enable a future of wearable devices that communicate through human feeling and touch.
“I’ve spent past eight years working on systems of silent and invisible communication because I believe the same computer interface that could help someone who’s blind to check the time without needing a pair of headphones, is the same interface that could power the future of human-computer interaction,” he said.

2017 Startups to Watch
stats here
Related Posts on Startland News
Fiercely independent, together: CoCreate KC feeds talent through coworking pipeline
A new coworking space in the Crossroads — CoCreate KC — plans to mix commercial and fine artists to stoke creative energy, with each member able to lend their talents to the founding firm, BrandWell Partners, said Brad Lang. “There are so many Kansas City, successful freelancers out there working on the ground,” said Lang, co-founder…
Top 10 remaining GEW events: Midwest funding, women startup leaders, social media marketing
Nearing the midpoint of Global Entrepreneurship Week, snowy weather turned to sunny skies — welcoming entrepreneurs and curious citizens alike to a wide range of activities rounding out the week. Wednesday is expected to feature some of the week’s most popular workshops and panels, according to KCSourceLink data, with three of the leading events running…
VIDEO: Education startups earn $60K in LEANLAB grants at revamped Launch[ED] Day
The work doesn’t end with LEANLAB Education’s Launch[ED] Day celebration, said Katie Boody. Four of the accelerator’s fellows will continue their startups’ research thanks to $60,000 in grant investments. The entrepreneur-led education ventures took the stage Thursday to pitch their companies to the Launch[ED] crowd at Plexpod Westport Commons, as well as to describe the…
VIDEO: Kritiq designs more emotional KC runway show with Goodwill crossover
When the Kritiq fashion show returns to the runway later this month, it will be an event styled with creativity and an intimate feel, said Mark Launiu, noting a new partnership with Goodwill stores across Kansas and Missouri. “For me, I grew up shopping at Goodwill, my family still shops at Goodwill, so it kind…



















