TEDxKC speaker Shantanu Bala: Tech moves communication beyond words
August 23, 2017 | Startland News Staff
Editor’s note: Startland News is exploring a few of the most impactful quotes from speakers at Friday’s TEDxKC event at the Kauffman Center for the Performing Arts.
“The blind cannot only lead the blind, but lead any of us who can see to experiences that we’ve never seen before.”
— Shantanu Bala
Think about the technology you interact with on a day-to-day basis, Somatic Labs founder Shantanu Bala encouraged the TEDxKC audience.
“You’re probably looking at a screen, whether that’s a laptop, a smartphone or a tablet. You’re checking emails, notifications, messages or alerts,” he said. “A lot of this information is presented in a context that is inaccessible to someone who’s blind.”
Although modern technology users have access to a new era of voice-controlled interfaces, like Alexa, Siri and the Google Assistant, such artificial intelligences that respond to speech also add another channel of disruption and intrusion, Bala said.
Communication involves a lot more than just words, he said.
“Even if you’re not bilingual, you all understand a second language. You understand the meaning of a handshake or a warm hug. You understand to pull your hand away from a hot stove,” Bala said. “And you understand this faster than you can read words printed on a page or even hear them spoken out loud.”
For any of the 285 million people in the world who are blind, a task as ordinary as checking the time can involve asking another person or turning up the volume on a phone and having it yell out that information, he explained.
“This is a cumbersome experience and it’s an accessibility problem, but I would also question the necessity of occupying anyone’s eyes or ears when we can intuitively understand things that we grasp with our hands,” Bala said.
Imagine if you treated your entire body as a programmable computer, he challenged the crowd.
Bala’s Somatic Labs offers software and hardware products that aim to enable a future of wearable devices that communicate through human feeling and touch.
“I’ve spent past eight years working on systems of silent and invisible communication because I believe the same computer interface that could help someone who’s blind to check the time without needing a pair of headphones, is the same interface that could power the future of human-computer interaction,” he said.

2017 Startups to Watch
stats here
Related Posts on Startland News
Kritiq to KC fashion designers: Don’t wear a label — create your own (Photos)
As the Kritiq fashion show came to its booming, music-filled conclusion Sunday, the crowd, designers and models meshed into a sea of energy on the runway — fueled by the MADE MOBB and an interactive experience like no other in Kansas City, said Mark Launiu. “Street wear and hip hop — they just blend together.…
Opening KC to black entrepreneurs begins with teaching startup lingo, tearing down walls
Most entrepreneurs operate within silos, said Adrienne Haynes, noting that black-run startups face particular — though not insurmountable — challenges becoming embedded in the Kansas City startup scene. Seemingly approachable community events and coworking spaces aren’t always as open as organizers think, added Quest Moffat, founder of Project United Knowledge, joining Haynes and Donald Hawkins,…
Facing failure? Think about the bad ideas first
Entrepreneurs need to stop glamorizing the startup world, and recognize the inevitable burnout or failure involved, said Danielle Lehman. Lehman, founder of Kansas City-based consulting firm Boxer & Mutt, knows about failure, she told a crowd Friday at Global Entrepreneurship Week, noting a list of startups that she was involved in, including MySpace, that didn’t…



















