Video: How to write a great elevator pitch for investors and your team
June 1, 2017 | George Brooks
Editor’s note: Continuing our mission to help area entrepreneurs and startups grow, we’re happy to share with you a video from our friends at Kansas City-based tech agency Crema. Learn more about the agency here.
Crema co-founder George Brooks and Crema product strategist Eric Hurst jump into the topic of crafting an eloquent and effective elevator pitch.
For those unfamiliar, an “elevator pitch” is a concise way of describing your product. In this video, the duo walks you through an exercise Crema uses to help its clients discover their pitch. It’s not just for pitching investors, it’s great for keeping your team focused.
2017 Startups to Watch
stats here
Related Posts on Startland News
GEWKC submissions open: Organizers seek community-sourced ideas for fall event series
One of Kansas City’s largest interactive educational experiences for entrepreneurs is inviting community members to drive the conversation when Global Entrepreneurship Week returns in November. Festivities are set for Nov. 17-22 at Union Station in Kansas City. The GEWKC event series’ programming is crowd-sourced through submissions from community members and organized by KCSourceLink. Selected concepts…
Federal arts funding cuts hit AMERI’KANA festival in KC’s northeast; organizer says the show will go on
Creating space for healing and connection in Kansas City’s historic northeast is too critical to abandon, said Enrique Chi, whose nonprofit — and a popular music and arts festival — faces federal funding cuts targeting heritage-related initiatives that don’t align with the priorities of President Trump. The National Endowment for the Arts (NEA) recently rescinded $85,000…
Call for Heartists: Sprawling sculpture project needs storytellers willing to open portal to KC’s soul
When the Parade of Hearts returns in April 2026, as many as 150 pieces of Kansas City’s story will be scattered across the metro — offering a summer-long scavenger hunt of the region’s identity for hometown fans and World Cup revelers alike. “The Parade of Hearts is more than public art — it’s a catalyst…
KCMO sets aside $1.4M to get small biz, artists in the front door before World Cup arrives
A city-led and funded effort to fill vacant storefronts in downtown Kansas City ahead of the 2026 FIFA World Cup is still taking shape, officials said this week, noting that crafting the infrastructure for the program alongside private property owners is expected to extend through the summer. “The World Cup is just the beginning of…