Video: How to write a great elevator pitch for investors and your team
June 1, 2017 | George Brooks
Editor’s note: Continuing our mission to help area entrepreneurs and startups grow, we’re happy to share with you a video from our friends at Kansas City-based tech agency Crema. Learn more about the agency here.
Crema co-founder George Brooks and Crema product strategist Eric Hurst jump into the topic of crafting an eloquent and effective elevator pitch.
For those unfamiliar, an “elevator pitch” is a concise way of describing your product. In this video, the duo walks you through an exercise Crema uses to help its clients discover their pitch. It’s not just for pitching investors, it’s great for keeping your team focused.

2017 Startups to Watch
stats here
Related Posts on Startland News
KC Tech Council program preps veterans to face new battle: Kansas City’s workforce
Ian Whitehill went from military deployment to software bootcamp, waging a new career as a software engineering technologist at Lenexa-based Genuen thanks to KC Tech Council’s emerging apprenticeship program. “I always wanted to do something where I felt like I was contributing to society and the world around me. When I heard about the opportunity…
KC’s first Vietnamese coffee shop brews $20K at AltCap Your Biz; other winners include an urban farm, development company and selfie studio
Cafe Cà Phê can now afford to build bathrooms in its anticipated brick-and-mortar coffee location, Jackie Nguyen teased on Instagram after being awarded the grand prize at the 2021 AltCap Your Biz: Pitch Competition. “The $20,000 will go toward helping build that out — getting new appliances, [hiring] new employees because we’ve outgrown our cart.…
Leawood firm partners with BestyBnB on tech platform to protect domestic violence survivors, their pets
Fresh off news of its $2 million investment by a local businesswoman and prominent animal advocate, Kansas City-based startup BestyBnB this week announced a new pet reservation tech platform — built by a company in neighboring Leawood. Available on mobile and desktop, the BestyBnB web-based platform enables DV shelters to search and secure long- and short-term…
KC Velocity launches as re-imagined Lee’s Summit accelerator goes metro-wide
An entrepreneur-backed support organization for early stage founders and business leaders across Kansas City went live this week — the culmination of an intensive rebranding campaign for an accelerator previously geared specifically to Lee’s Summit. “KC Velocity is focused on matching growing businesses with experienced, invested experts in a variety of essential capacities including finance, accounting,…
