Video: How to write a great elevator pitch for investors and your team
June 1, 2017 | George Brooks
Editor’s note: Continuing our mission to help area entrepreneurs and startups grow, we’re happy to share with you a video from our friends at Kansas City-based tech agency Crema. Learn more about the agency here.
Crema co-founder George Brooks and Crema product strategist Eric Hurst jump into the topic of crafting an eloquent and effective elevator pitch.
For those unfamiliar, an “elevator pitch” is a concise way of describing your product. In this video, the duo walks you through an exercise Crema uses to help its clients discover their pitch. It’s not just for pitching investors, it’s great for keeping your team focused.

2017 Startups to Watch
stats here
Related Posts on Startland News
Shop Small: 5 gifts for people who are always cold (KC Gift Guide)
Editor’s note: This feature is the first in Startland News’ five-part holiday gift guide showcasing Kansas City makers and their products. Check out the featured maker below, then keep reading for five gift ideas to get started. A decade later, Pancho’s Blanket co-owner Jonathan Garvey is still wearing a hooded sweater his mom bought him…
Missouri businesses consider leaving Twitter amid instability of Elon Musk’s takeover
Editor’s note: This story was originally published by Missouri Business Alert, a member of the KC Media Collective, which also includes Startland News, KCUR 89.3, American Public Square, Kansas City PBS/Flatland, and The Kansas City Beacon. Click here to read the original story. COLUMBIA, Missouri — As concern about Twitter increases under new leadership and changing guidelines,…
Bungii hires former C2FO exec for CFO role; startup delivers on new consumer demands
Ratcheting through the stages of a growing startup is easier with an experienced professional under the hood, said Ben Jackson, drawing upon the comparison of scaling to “chewing glass while staring into the abyss.” “Companies fundamentally change as various revenue thresholds are surpassed,” said Jackson, co-founder of Bungii. “A seed stage company looks completely different…
Come on (down) Now! AltCap Your Biz awards $37K in prizes with a familiar face earning biggest win of the night
The founder’s story can be the most important part of a startup’s pitch, Dr. Shelley Cooper shared after clinching the $25,000 grand prize at Thursday’s AltCap Your Biz: Pitch Competition. “Everybody else had a lot more financials in their pitch, and I took all that stuff out. I focused on telling my story the way…
