Video: How to write a great elevator pitch for investors and your team
June 1, 2017 | George Brooks
Editor’s note: Continuing our mission to help area entrepreneurs and startups grow, we’re happy to share with you a video from our friends at Kansas City-based tech agency Crema. Learn more about the agency here.
Crema co-founder George Brooks and Crema product strategist Eric Hurst jump into the topic of crafting an eloquent and effective elevator pitch.
For those unfamiliar, an “elevator pitch” is a concise way of describing your product. In this video, the duo walks you through an exercise Crema uses to help its clients discover their pitch. It’s not just for pitching investors, it’s great for keeping your team focused.

2017 Startups to Watch
stats here
Related Posts on Startland News
Pipeline gala salutes ‘thriving, ever-evolving’ Midwest startup scene boosted by its fellows
The 2023 edition of the Pipeline Entrepreneurs Annual Innovation Gala honored a slate of innovators and inspirational forces from across the region, hailing the growth of entrepreneurship in the heartland — and a handful of top award winners. Melissa Vincent, executive director of Pipeline Entrepreneurs, credited the fellows with fostering a now-thriving entrepreneurial ecosystem in…
Esports league brings new Midwest Fest event to KC, launching new Army National Guard partnership
Gamers and esports enthusiasts around the Midwest are invited to congregate, connect and create at the first annual Midwest Fest. Midwest Fest, organized by the Kansas City Pioneers and LEVELUP Arena, is a gaming and streaming convention featuring multi-title gaming tournaments for amateurs, opportunities to meet with popular creators, workshops and giveaways. The event is…
J Rieger wants to be a ‘showpiece for Kansas City’ as distiller takes its whiskey international
Editor’s note: The Greater Kansas City Chamber of Commerce is a non-financial partner of Startland News, which serves as the media partner for the Small Business Superstars program. On the heels of expanding its distribution into several European countries in 2022, J. Rieger & Co. on Wednesday earned the 2023 Weida Award for International Small…
IT firm honored as ‘Emerging Business of the Year’ finds inclusive welcome in Kansas City
Editor’s note: The Greater Kansas City Chamber of Commerce is a non-financial partner of Startland News, which serves as the media partner for the Small Business Superstars program. NvisionKC — founded during the throes of the pandemic — more than survived 2020, Grace Ahn said; the IT consulting company is positioned for power, earning the…
