Video: How to write a great elevator pitch for investors and your team
June 1, 2017 | George Brooks
Editor’s note: Continuing our mission to help area entrepreneurs and startups grow, we’re happy to share with you a video from our friends at Kansas City-based tech agency Crema. Learn more about the agency here.
Crema co-founder George Brooks and Crema product strategist Eric Hurst jump into the topic of crafting an eloquent and effective elevator pitch.
For those unfamiliar, an “elevator pitch” is a concise way of describing your product. In this video, the duo walks you through an exercise Crema uses to help its clients discover their pitch. It’s not just for pitching investors, it’s great for keeping your team focused.

2017 Startups to Watch
stats here
Related Posts on Startland News
These leaders reinvest in other women’s success; a statewide nonprofit says they define the ‘Greater Missouri Woman’
This year’s Greater Missouri Leadership Foundation Women of the Year roster has a distinctly Kansas City flavor. Three of the four honorees at Wednesday’s luncheon event at CPKC Stadium are Kansas City women who lead within their industries and community. The list of awards and recipients includes: Civic Leader of the Year — Dr. DeAngela…
Do The Right Thing: Utopia Point extends ‘beacon of light’ to those left in the shadows, in need of care
The following profile features one of five finalists for the “Do The Right Thing” social impact pitch competition organized by the KC BizCare Office, Economic Development Corporation of Kansas City and Startland News. Finalist features will be published throughout the week. Click here to read more features. Click here to vote for your favorite finalist…
This emerging fintech powerhouse is on a roll; how Cyphr models what’s possible with the right backing
On the journey to closing what’s believed to be the largest pre-seed investment raised by two Black women in the fintech industry in Missouri, the co-founders of Kansas City-based Cyphr accepted the challenges in front of them and rode through noise, said Jannae Gammage. “I always knew that raising money as two Black women would…
