Video: How to write a great elevator pitch for investors and your team
June 1, 2017 | George Brooks
Editor’s note: Continuing our mission to help area entrepreneurs and startups grow, we’re happy to share with you a video from our friends at Kansas City-based tech agency Crema. Learn more about the agency here.
Crema co-founder George Brooks and Crema product strategist Eric Hurst jump into the topic of crafting an eloquent and effective elevator pitch.
For those unfamiliar, an “elevator pitch” is a concise way of describing your product. In this video, the duo walks you through an exercise Crema uses to help its clients discover their pitch. It’s not just for pitching investors, it’s great for keeping your team focused.

2017 Startups to Watch
stats here
Related Posts on Startland News
New owner plans Vietnamese redux with modernized experience at Northland bánh mi spot
Quick service. Customization. Simple menu. Meals made-to-order in front of the customer. Chipotle was built on this service model. Now Peter Nguyen wants to bring it to his new Vietnamese restaurant, and even use that system to start a franchise of his own. In August, Nguyen purchased the former Bun Mee Phan restaurant at 4011…
Office with a pew: Coworking veterans hail ‘untapped potential’ of unused space within churches
A coworking space and a church — united around the idea of building community — formed a unique partnership earlier this year in Kansas City’s northland, said Bob Martin. The CO-OP at Shoal Creek — which Martin and Heather Heckroot opened in January — has taken up residence at Shoal Creek Community Church in Pleasant…
Digital Inclusion Fund awards $75K for devices to KC nonprofits working to get residents online
A relaunched Kansas City-area fund is expected to help residents struggling because of a lack of simple tech resources: devices that might often be taken for granted among their neighbors for whom the internet — and the opportunities that come with it — is already easily accessible. Eleven nonprofits in the region recently were awarded a…
Biden-Harris official tours KC BioHub; region prepares to reapply for federal Tech Hubs funding
A visit from a top federal economic development leader early this month offered regional leaders an opportunity to showcase and build upon Kansas City’s strategy to increase domestic production of life-saving vaccines within the footprint of the newly established KC BioHub. Maryam Janani-Flores, chief of staff for the U.S. Department of Commerce’s Economic Development Administration…
