KC-based Make48 invention contest to become national TV show

May 17, 2017  |  Meghan LeVota

Kansas-City based invention competition Make48 is becoming a nationally-televised program in September.

The inaugural season of Make48 will be featured on more than 200 public television stations via American Public Television, reaching about 70 percent of U.S. households.

Founded in 2015, Make48 challenges inventors to build a product over a weekend. For the show, however, the competition will be transformed into an educational documentary series showcasing the invention process.

Make48 CEO Tom Gray said he’s excited to show TV audiences how to go from idea to commercialized product.

“This is a chance to show the world the real life process of innovation from napkin to retail,” Gray said. “Each season, you’ll see completely different entrepreneurs and startups. We’re excited to bring awareness so that people know that it is possible and you can do it.”

During the competition, Make48 participants have access to tools, materials, a work space and expert guidance to build their products. After pitching to a panel of judges, three teams are awarded prizes, including a crowdfunding campaign and licensing consideration.

Gray said that the first season of Make48 will be broken into two parts. The first half will focus on the competitors and frenzied competition, which was held at the Kansas City Art Institute’s David T. Beals Studios for Art & Technology in October. The second half will feature Gray and others traveling the nation refining the winning prototypes and bringing the product to market. Episodes take place in Kansas City, Chicago, San Francisco, Las Vegas and others in the Midwest.

Make48 works with several large brands, including Stanley Black & Decker, QVC, Amazon Launchpad, Ace Hardware, Indiegogo, Pivot International, Handy Camel, Squatty Potty and Wet & Forget.

Gray said the show reveals a variety of creative professionals who combine their talents to build products for the audience.

“Makers are a hybrid of an artist and a business person,” Gray said. “Makers are passionate about their art and their work and are not so much focused on making money, yet they commercialize what they’re creating. Make48 shows both sides of it, bundled together in one.”

Make48 partnered with Kansas City production company Outpost Worldwide as well as Topeka-based PBS station KTWU. Gray said the decision to go with public broadcast partners afforded several appealing opportunities.

“We wanted to make something real, not scripted,” Gary said. “We chose public television over cable, which means that we get to control the content and keep it 100 percent organic and real.”

A spokesperson for KTWU said that the station is thrilled to facilitate the distribution the Make48 series nationwide.

“We are proud to offer this new and innovative invention competition to public television stations,” a KTWU spokesperson said in a release. “We believe it will spark the inventive and creative spirit in audiences of all ages, genders, and backgrounds across the nation.”

Gray attributes Make48’s success to the educational nature of the program. He believes the show will inspire people to create their own prototypes.

“Anyone can make prototypes, but not many products and prototypes get all the way through,” Gray said.  “It takes a huge amount of persistence and drive to complete a project and we want to make people a lot more active.”

Applications are now open for Make48 season two, which will be filmed Sept. 28 – 30 in Kansas City. The competition will host 12 teams from 12 states. Gray said that as the series grows, he plans to host Make48 competitions in other cities.

Gray said to Kansas City’s history in manufacturing, as well as its strong coworking and startup culture, helped launch Make48.

“Kansas City is a great place for makers,” Gray said. “The city is small enough where you can get noticed, and everyone in the maker community pretty much knows each other — which is great because collaboration is key to any startup.”

Check out the gallery below to see behind-the-scenes photos.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged ,
Featured Business
    Featured Founder

      2017 Startups to Watch

        stats here

        Related Posts on Startland News

        Luke and Paul Harwerth, TwinSauce

        ‘Just dudes who dance and we’re not ashamed of it’: Twin influencers chassé their way to 100K+ TikTok followers

        By Tommy Felts | November 30, 2021

        Paul and Luke Harwerth were born in “the-middle-of-nowhere” Nebraska, they said half-jokingly, yet the rise of YouTube in the early 2000s allowed them to fully explore their passions despite perceived geographic challenges.  “We didn’t start dancing until I saw ‘High School Musical,’ and then I was like, ‘I want to do that!’” Luke shared, laughing…

        ThinkPod

        Why an interactive digital business card could replace LinkedIn for startup, small business leaders

        By Tommy Felts | November 30, 2021

        People want to get their foot in the door, Jess Phillips said, laying out her plan for a newly launched social media platform that opens professional connections with an insightful twist: an interactive digital business card offering data on who visits and why.  Free of the awkward sales pitches and forced conversations that often come…

        Trident storage by Spear Power Systems

        KC startup’s sale charges strategy as battery innovator plugs into century-old tech firm

        By Tommy Felts | November 30, 2021

        A Massachusetts tech company’s strategy to advance into new clean energy markets is now electrified thanks to the completed acquisition of Grandview-based Spear Power Systems — a leader in next generation battery storage systems for demanding land, sea and air applications. “The acquisition of Spear Power Systems enables us to deliver more comprehensive energy storage…

        Jessi Levine, Gary floral design studio; photos courtesy of Jessi Levine

        Gary floral design blooms along ‘upside-down’ path as founder pivots from camper pop-up

        By Tommy Felts | November 27, 2021

        Even when a side hustle grows organically, it still takes a creative mind to arrange a meaningful and worthwhile venture, said Jessi Levine, whose drive to pay homage to her father led to an eye-catching floral design business. The journey to her subscription floral service has been admittedly “upside down,” she said. From the outside,…