Five Elms Capital leads investment round in Atlanta SaaS firm
February 13, 2017 | Bobby Burch
Five Elms Capital is continuing a streak of deals to kick off 2017.
The Kansas City-based venture capital firm announced Monday that it’s the lead investor in MemberClicks, a SaaS provider that helps associations, trade groups and nonprofits manage members. Five Elms — which was joined by New York-based Level Equity as lead investors — did not disclose the value of its investment in the Atlanta-based company.
The investment comes about a month after Five Elms investment in a San Diego-based security firm.
Five Elms managing partner Fred Coulson said that his company has been proactive in targeting the association management space.
“They have been very thoughtful about building a disruptive and modern SaaS platform in a space where many others have invested far too little in their technology stacks,” Coulson said in a release. “This investment comes at a time when MemberClicks has all the pieces in place to step on the gas and meaningfully scale their business.”
MemberClicks CEO Mark Sedgley said that the capital will allow the company to enhance its product offering and expand its sales and marketing efforts. MemberClicks works with more than 1,600 North American organizations, the company said.
Five Elms has invested in other area firms such as Kansas City-based United Medicare Advisors, Lenexa-based Smart Warehousing and Kansas City-based Spring Venture Group, of which Coulson is founder and chairman. Five Elms focuses on investments of $3 to $30 million in business-to-business firms with $2 to $20 million in revenue.
2017 Startups to Watch
stats here
Related Posts on Startland News
State of Entrepreneurship Address: Redefine ‘entrepreneur’ through inclusion
Entrepreneurship rates are half of what they were a generation ago, and although the U.S. population is increasingly diverse, educated and older, the nation’s entrepreneurial population isn’t changing at the same pace, Wendy Guillies said. Founders face too many barriers, said Guillies, president and chief executive officer of the Ewing Marion Kauffman Foundation, Wednesday morning…
Photos: Innovation Exchange returns with Top KC Startups to Watch celebration
So … What’s your spirit animal? Eleven startup founders and leaders joined Startland News and the Kansas City Startup Foundation on stage Tuesday for a rebooted Innovation Exchange experience — complete with casual conversation, jazz and few unexpected queries. Saluting the Top Kansas City Startups to Watch in 2018, the rapid-fire, Q&A-style event showcased the…
City gave into fear, failed the test on innovation with Airbnb vote, councilman says
Kansas City’s move Thursday to prohibit short-term rentals in large portions of the city sent a clear message to entrepreneurs with disruptive ideas and technology, Quinton Lucas said: “Not In My Backyard.” “I don’t know why a city that has so many innovators and that’s buzzing, that’s exciting — and frankly doesn’t always have…
Mycroft hits crowdfunding goal in hours, raises $400K for Mark II
Mycroft’s Mark II crowdfunding campaign raised eight times its goal — and the tech firm is still counting. The Kansas City-based startup set out to raise $50,000 on Kickstarter and garner support from early adopters for its voice assistant product Mark II — similar to Amazon’s Alexa, Apple’s Siri or Microsoft’s Cortana. Mycroft “blew through”…