Five Elms Capital leads investment round in Atlanta SaaS firm

February 13, 2017  |  Bobby Burch

Photo by Andrew Magill

Five Elms Capital is continuing a streak of deals to kick off 2017.

The Kansas City-based venture capital firm announced Monday that it’s the lead investor in MemberClicks, a SaaS provider that helps associations, trade groups and nonprofits manage members. Five Elms — which was joined by New York-based Level Equity as lead investors — did not disclose the value of its investment in the Atlanta-based company.

The investment comes about a month after Five Elms investment in a San Diego-based security firm.

Five Elms managing partner Fred Coulson said that his company has been proactive in targeting the association management space.

“They have been very thoughtful about building a disruptive and modern SaaS platform in a space where many others have invested far too little in their technology stacks,” Coulson said in a release. “This investment comes at a time when MemberClicks has all the pieces in place to step on the gas and meaningfully scale their business.”

MemberClicks CEO Mark Sedgley said that the capital will allow the company to enhance its product offering and expand its sales and marketing efforts. MemberClicks works with more than 1,600 North American organizations, the company said.

Five Elms has invested in other area firms such as Kansas City-based United Medicare Advisors, Lenexa-based Smart Warehousing and Kansas City-based Spring Venture Group, of which Coulson is founder and chairman. Five Elms focuses on investments of $3 to $30 million in business-to-business firms with $2 to $20 million in revenue.

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

Tagged ,
Featured Business
    Featured Founder

      2017 Startups to Watch

        stats here

        Related Posts on Startland News

        Daniel Edwards, Movement KC

        Defiant anti-gentrification voice: Clock is ticking on east side neighborhoods, Movement KC

        By Tommy Felts | September 6, 2018

        Daniel Edwards isn’t shy about his frustrations with the perception of Kansas City’s east side. “I remember my first corporate lunch after graduating college: the joke was, ‘Nobody wants to go near 35th and Prospect at night time,’” said Edwards, a Kansas City area developer and the founder of Movement KC. “I was like, ‘Yo, it’s…

        Israel England, KC Cajun

        Fried gator to chicken alfredo: Flavors driving KC Cajun to entrepreneur’s next phase

        By Tommy Felts | September 5, 2018

        Kansas City businesses should utilize every resource at their disposal to build stronger brands, said Israel England, owner and operator of KC Cajun. “I’m branching out,” England said with confidence as he detailed his coming venture — adapting his KC Cajun catering service into a food truck. “There is so much more room to improve,…

        LaunchKC finalists

        LaunchKC finalists revealed: Kansas City newsmakers and startup stars in the making

        By Tommy Felts | September 5, 2018

        A dozen Kansas City tech entrepreneurs are set to compete next month against a mix of firms from across the country — and one startup from Israel — in arguably the city’s most elite and hotly anticipated pitch event of the year. LaunchKC announced its 20 finalists Tuesday — each vying for their piece of…

        “Buddha was a Baller"

        ‘Buddha was a Baller’ seeks to awaken success without overthinking, Mindsport founder says

        By Tommy Felts | August 31, 2018

        Buddha had the mind of an athlete, said Ryan Stock. The spiritual sage on whose teachings Buddhism was founded inspired Stock, creator of the MindSport app and a former basketball coach, to put his own thoughts to paper. His book, “Buddha was a Baller,” is set for release Oct. 28, the Kansas City entrepreneur said.…