Five Elms Capital leads investment round in Atlanta SaaS firm
February 13, 2017 | Bobby Burch
Five Elms Capital is continuing a streak of deals to kick off 2017.
The Kansas City-based venture capital firm announced Monday that it’s the lead investor in MemberClicks, a SaaS provider that helps associations, trade groups and nonprofits manage members. Five Elms — which was joined by New York-based Level Equity as lead investors — did not disclose the value of its investment in the Atlanta-based company.
The investment comes about a month after Five Elms investment in a San Diego-based security firm.
Five Elms managing partner Fred Coulson said that his company has been proactive in targeting the association management space.
“They have been very thoughtful about building a disruptive and modern SaaS platform in a space where many others have invested far too little in their technology stacks,” Coulson said in a release. “This investment comes at a time when MemberClicks has all the pieces in place to step on the gas and meaningfully scale their business.”
MemberClicks CEO Mark Sedgley said that the capital will allow the company to enhance its product offering and expand its sales and marketing efforts. MemberClicks works with more than 1,600 North American organizations, the company said.
Five Elms has invested in other area firms such as Kansas City-based United Medicare Advisors, Lenexa-based Smart Warehousing and Kansas City-based Spring Venture Group, of which Coulson is founder and chairman. Five Elms focuses on investments of $3 to $30 million in business-to-business firms with $2 to $20 million in revenue.
2017 Startups to Watch
stats here
Related Posts on Startland News
Fast track Missouri Hyperloop: Bipartisan support for 670-mph travel builds speed
It isn’t just a pipe dream. The arrival of bipartisan state and federal support for high-speed, cross-region travel means the much-anticipated Missouri Hyperloop project continues to shoot forward, Ryan Weber said. “For businesses, this could be a huge opportunity to create a new industry, attract new businesses and leverage a much larger workforce,” Weber, KC…
Skip restaurant lines (and downloading another app) with text-based ordering
In an increasingly automated world, American consumers are experiencing app exhaustion while continuing to need innovative solutions to address daily pain points like waiting in lines at their favorite restaurants, said Eric Tucker. “People are tired of downloading apps,” said Tucker, founder of KC-based Digital Baron, which delivers Skip, an app-less mobile and pay platform.…
Cleaner, more durable design: Future of construction is already Built, says Andrè Davis
Built Interior Construction is “precision-cutting” cities of the future by injecting innovation into the slow-moving construction industry, said Andrè Davis. “The challenges in our industry is that construction methods are so archaic,” said Davis, business development executive at the Kansas City interior construction firm, founded in 2016 by Russ Branden, David Anderson, and Mark Brandmeyer.…
Lelex Prime: ‘Decoding human thought’ could give ultimate competitive edge
You won’t find tumbleweeds blowing down Main Street, but if you look hard enough you’ll start to see Kansas City taking the shape of a new Wild West; one where tech startups like Lelex Prime have staked their claim, Brendan Reilly said. “Have you seen ‘Westworld?’” Reilly, the company’s CRO, asked as he sat at a…