Five Elms Capital leads investment round in Atlanta SaaS firm
February 13, 2017 | Bobby Burch
Five Elms Capital is continuing a streak of deals to kick off 2017.
The Kansas City-based venture capital firm announced Monday that it’s the lead investor in MemberClicks, a SaaS provider that helps associations, trade groups and nonprofits manage members. Five Elms — which was joined by New York-based Level Equity as lead investors — did not disclose the value of its investment in the Atlanta-based company.
The investment comes about a month after Five Elms investment in a San Diego-based security firm.
Five Elms managing partner Fred Coulson said that his company has been proactive in targeting the association management space.
“They have been very thoughtful about building a disruptive and modern SaaS platform in a space where many others have invested far too little in their technology stacks,” Coulson said in a release. “This investment comes at a time when MemberClicks has all the pieces in place to step on the gas and meaningfully scale their business.”
MemberClicks CEO Mark Sedgley said that the capital will allow the company to enhance its product offering and expand its sales and marketing efforts. MemberClicks works with more than 1,600 North American organizations, the company said.
Five Elms has invested in other area firms such as Kansas City-based United Medicare Advisors, Lenexa-based Smart Warehousing and Kansas City-based Spring Venture Group, of which Coulson is founder and chairman. Five Elms focuses on investments of $3 to $30 million in business-to-business firms with $2 to $20 million in revenue.
2017 Startups to Watch
stats here
Related Posts on Startland News
After coffee, calm: Messenger co-founder, partner envision West Bottoms bathhouse as retreat from what has been
Nearly a year in the works, a first floor space in an 1890s-era West Bottoms warehouse is open and envisioned as the place for a “ritual of pause.” Klā Sanctuary — with its special spa baths and body-oriented treatments — and the tea-focused Selah Lounge share the 6,000-square-foot spot at 1400 W. 13th St. Matthew…
KC-built delivery platform recruiting drivers, retailers ahead of summer app launch
Dwayne Overton is no stranger to the hustle, he said. The Kansas City entrepreneur once juggled gigs with Lyft and DoorDash — jobs that gave him an up-close look at the struggles drivers face every day. Now, as founder and CEO of VendiSafe, he’s building a delivery platform that spins the traditional model on its…
Tech catches up to this ‘hot commodity’: Trially scaling to next level as an early investor forecasts unlocked opportunity
Editor’s note: The following story was produced through a paid partnership with MOSourceLink, which boasts a mission to help entrepreneurs and small businesses across the state of Missouri grow and succeed by providing free, easy access to the help they need — when they need it. Kyle McAllister and his Trially co-founders see the Kansas City-based…
KC Defender invests in Black-owned bookstore’s legacy, keeping its story alive as media startup’s new HQ
Missouri’s oldest-operating Black-owned bookstore is set to evolve into a public archive, programming venue, and the new headquarters for The Kansas City Defender — a bittersweet turn of the page for a space marked by resilience and community action, organizers said. Willa’s Books and Vinyl, 5547 Troost Ave., has long stood as a sanctuary of Black…