Five Elms Capital leads investment round in Atlanta SaaS firm
February 13, 2017 | Bobby Burch
Five Elms Capital is continuing a streak of deals to kick off 2017.
The Kansas City-based venture capital firm announced Monday that it’s the lead investor in MemberClicks, a SaaS provider that helps associations, trade groups and nonprofits manage members. Five Elms — which was joined by New York-based Level Equity as lead investors — did not disclose the value of its investment in the Atlanta-based company.
The investment comes about a month after Five Elms investment in a San Diego-based security firm.
Five Elms managing partner Fred Coulson said that his company has been proactive in targeting the association management space.
“They have been very thoughtful about building a disruptive and modern SaaS platform in a space where many others have invested far too little in their technology stacks,” Coulson said in a release. “This investment comes at a time when MemberClicks has all the pieces in place to step on the gas and meaningfully scale their business.”
MemberClicks CEO Mark Sedgley said that the capital will allow the company to enhance its product offering and expand its sales and marketing efforts. MemberClicks works with more than 1,600 North American organizations, the company said.
Five Elms has invested in other area firms such as Kansas City-based United Medicare Advisors, Lenexa-based Smart Warehousing and Kansas City-based Spring Venture Group, of which Coulson is founder and chairman. Five Elms focuses on investments of $3 to $30 million in business-to-business firms with $2 to $20 million in revenue.
2017 Startups to Watch
stats here
Related Posts on Startland News
New edition of a classic story: Made in KC founders lead ownership group buying Rainy Day Books; How they plan to expand its legacy with next chapter
When the owners of Kansas City-bound Rainy Day Books announced they were selling their popular bookstore in May, they looked for two qualities in its new owners: a commitment to uphold the customer experience and determination to grow the business, said Geoffrey Jennings. “It has been a six-month process to find people who could understand…
UMKC top student entrepreneur’s refrain: It isn’t how many ideas you have, it’s what you do with them
Improvising is vital in jazz and entrepreneurship, noted Tate Berry, UMKC Student Entrepreneur of the Year. A double major in jazz studies and business administration, Berry is well-versed in both. “Composing music is a very long collaborative creative process, which has given me the skills to look at intricate problems from a distance and develop…
Marsha Willis joins Facebook accelerator to boost 30K-strong community of Black-owned businesses, supporters
Marsha Willis’ decade-long journey of supporting Kansas City-based, Black-owned businesses is headed to the next level — thanks to a funding infusion from Facebook and Willis’ own focused commitment to providing elevated experiences to the online community she’s built. “Our focus is to create a centralized place where we can share resources and education for…
The Popper drips with KC: Why this award-winning brand won’t quit ‘until the aliens on other planets know’ his city
Walter Edwin is better known as the Popper, but it might as well be “KC,” he said. His love for Kansas City has inspired both his music career and award-winning apparel business. As a performer, he’s rapped about his hometown on his singles “I’m KC” and “For the City,” and as a collaborator on Tech…