Five Elms Capital leads $7.4M round in San Diego firm
January 11, 2017 | Bobby Burch
Five Elms Capital is the lead investor in a $7.4 million finance round for a San Diego-based security firm.
The Kansas City-based investment group is backing Trackforce, a SaaS provider of operations management tools for security guard operators. The company’s GuardTek software suite is used by more than 80,000 users at over 8,000 sites in 28 countries, Trackforce said in a release.
“Trackforce has built a best-in-class platform that changes the way security professionals manage their operations,” Five Elms managing director Joe Onofrio said in a release. “The team’s innovative technology, industry knowledge and best-in-class customer service have driven strong growth over the last 10 years; we look forward to working with the team to expand on the success achieved to date.”
Five Elms was founded by Fred Coulson, who serves as its managing partner. Five Elms has invested in other area firms such as Kansas City-based United Medicare Advisors, Lenexa-based Smart Warehousing and Kansas City-based Spring Venture Group, of which Coulson is founder and chairman.
Five Elms focuses on investments of $3 to $30 million in business-to-business firms with $2 to $20 million in revenue.

2017 Startups to Watch
stats here
Related Posts on Startland News
How this Top 10 small biz says ScaleUP! KC kept her company on the right path amid growth spurts
Entrepreneurs tout business program’s impact as it hits 10-year mark Over the course of a decade, ScaleUP! Kansas City not only has helped develop a foundation of success for dozens of companies; the acclaimed initiative built a legion of champions from within 14 cohorts of growth-minded small business owners. “There’s no other program like it,”…
Small Biz to Watch: El Café Cubano brews rich simplicity inspired by ancestors’ appetite for the American dream
Editor’s note: Startland News is showcasing five Kansas City small businesses this week through the newsroom’s first-ever Small Biz to Watch series, presented by Bank of America. The following highlights one of the 2025 honorees, curated by editors from Kansas City’s wide array of hard-working entrepreneurs and business owners. Selection criteria is based on factors…
Small Biz to Watch: Matchless Cabinet throws ‘BBQ nerds’ onto national spotlight’s grill
Editor’s note: Startland News is showcasing five Kansas City small businesses this week through the newsroom’s first-ever Small Biz to Watch series, presented by Bank of America. The following highlights one of the 2025 honorees, curated by editors from Kansas City’s wide array of hard-working entrepreneurs and business owners. Selection criteria is based on factors…
KC-built creator marketplace expands to connect small businesses to influencers of all sizes
When Wes Elder and Caleb Vetter launched CreatorSpace more than a year ago, they set out to carve their own path through the blended world of entertainment and technology, Elder shared. Now their startup — what they bill as the world’s first creator marketplace — is taking a new turn. The co-founders plan to release…
