Five Elms Capital leads $7.4M round in San Diego firm
January 11, 2017 | Bobby Burch
Five Elms Capital is the lead investor in a $7.4 million finance round for a San Diego-based security firm.
The Kansas City-based investment group is backing Trackforce, a SaaS provider of operations management tools for security guard operators. The company’s GuardTek software suite is used by more than 80,000 users at over 8,000 sites in 28 countries, Trackforce said in a release.
“Trackforce has built a best-in-class platform that changes the way security professionals manage their operations,” Five Elms managing director Joe Onofrio said in a release. “The team’s innovative technology, industry knowledge and best-in-class customer service have driven strong growth over the last 10 years; we look forward to working with the team to expand on the success achieved to date.”
Five Elms was founded by Fred Coulson, who serves as its managing partner. Five Elms has invested in other area firms such as Kansas City-based United Medicare Advisors, Lenexa-based Smart Warehousing and Kansas City-based Spring Venture Group, of which Coulson is founder and chairman.
Five Elms focuses on investments of $3 to $30 million in business-to-business firms with $2 to $20 million in revenue.

2017 Startups to Watch
stats here
Related Posts on Startland News
NMotion adds ‘concierge’ investment accelerator for early-stage founders; applications close May 30
Editor’s note: This article is sponsored by the NMotion startup accelerator, but was independently produced by Startland News. Following NMotion Venture Studio’s successful launch in 2020, Nebraska’s largest and only startup accelerator is adding a new high-touch opportunity to its lineup: NMotion Growth Accelerator. “Five out of the 10 companies that came through the NMotion…
Donations honoring late podcast host, comedian fund ‘place of peace’ for young creators; recording studio dedicated to Mathew George
Friends and family of the late podcast host Mathew George gathered to celebrate the dedication of Operations Breakthrough’s newly-debuted recording studio on what would have been Mathew’s 27th birthday. “What could have been a really depressing day was more celebratory, like it would have been if he were still here,” shared Mary Ann George, mother…
Pipeline Innovators gala adds glamour, top honors back into the mix for celebration of fellows
A remixed Pipeline Innovators gala honored veteran and emerging fellows from within the elite startup founder network Friday — returning the full live celebration to a stage in Kansas City for the first time since 2018 and crowning two new Innovator of the Year recipients. Marking the first Innovators gala for Pipeline executive director Melissa…
When a global health crisis exposed ‘broken’ systems, these KC startups jabbed back
Patients need easier access to their medical records, said Saroj Gupta, stressing the life-threatening outcomes for individuals who might miss important vaccinations — or erroneously obtain multiple doses — because of poor or hard-to-find documentation. “We call ourselves a developed country, but our healthcare system is so broken,” said Saroj Gupta, the founder and CEO…
