Five Elms Capital leads $7.4M round in San Diego firm
January 11, 2017 | Bobby Burch
Five Elms Capital is the lead investor in a $7.4 million finance round for a San Diego-based security firm.
The Kansas City-based investment group is backing Trackforce, a SaaS provider of operations management tools for security guard operators. The company’s GuardTek software suite is used by more than 80,000 users at over 8,000 sites in 28 countries, Trackforce said in a release.
“Trackforce has built a best-in-class platform that changes the way security professionals manage their operations,” Five Elms managing director Joe Onofrio said in a release. “The team’s innovative technology, industry knowledge and best-in-class customer service have driven strong growth over the last 10 years; we look forward to working with the team to expand on the success achieved to date.”
Five Elms was founded by Fred Coulson, who serves as its managing partner. Five Elms has invested in other area firms such as Kansas City-based United Medicare Advisors, Lenexa-based Smart Warehousing and Kansas City-based Spring Venture Group, of which Coulson is founder and chairman.
Five Elms focuses on investments of $3 to $30 million in business-to-business firms with $2 to $20 million in revenue.

2017 Startups to Watch
stats here
Related Posts on Startland News
Betty Rae’s opening OP ice cream shop in May, deepening Johnson County scoop-print
Local favorite Betty Rae’s Ice Cream is expanding in Johnson County — taking a coveted corner spot in the Shoppes at Deer Creek Woods in sprawling Overland Park. A May opening is scheduled at 6936 W. 135th. St. It will be the sixth Betty Rae’s for the metro. (Hen House Market is an anchor tenant in…
‘Always in Season’ tee raises funds for neighborhood farmers market targeted by DEI-related cuts
Kansas City designer Lauren Allen is serving up something fresh — both in style and in message. Her latest T-shirt for the Ivanhoe Farmers Market delivers a bold statement: “Diversity, Equity & Inclusion are always in season.” Designed with vibrant vegetable illustrations, the shirt celebrates DEI while supporting a vital community resource — and its…
No risk, no reward: Adding three new stores is more than just boss moves for Isaac Lee Collins; it’s betting his livelihood on going big
Kansas City’s frozen yogurt game is getting a major upgrade as Fifth & Emery Frozen Yogurt and Chocolate prepares to open three new locations in Zona Rosa, Olathe, and Lenexa this year. “I didn’t work this hard just to stop here,” said founder Isaac Lee Collins, who previously operated the venture as a handful of…
Heart-shaped goalllll: How city’s favorite parade of art, culture creates 150 openings for KC in 2026
Parade of Hearts scores new sculpture design as campaign looks down the pitch to World Cup potential A newly revealed sculpture design for the 2026 Parade of Hearts campaign is more than just the fiberglass from which it takes shape, Carmen Zuniga told a crowd gathered for a sneak peek at the prototype for the…
