Router Ventures plans to make more KC startup investments
December 9, 2016 | Bobby Burch
Led by regional startup champion Jeff Slobotski, Omaha-based Router Ventures is hoping to grow its early-stage investment portfolio with more Kansas City firms.
With seven startups in its roster, the $1.1 million seed fund plans to accelerate its dealmaking in 2017 and Slobotski said Kansas City is key to the strategy.
“I strongly believe that Omaha, Lincoln, Kansas City, Cedar Rapids, Des Moines and these other hubs are really the future,” said Slobotski, who serves as Router’s managing partner. “We all have our own unique ecosystems and amazing things are happening. … We’d love to get in more deals in this area.”
Now about one year into the investment world, Slobotski said that he co-invests with other funding rounds, writing checks from $25,000 to $75,000. With an exclusive focus on tech, Router isn’t bound by geography, but primarily targets Nebraska, Kansas, Missouri and Iowa, Slobotski said. Router has already invested in one Kansas City tech company, Rex Animal Health.
The fund is primarily comprised of coastal investors, though Slobotski said he hopes more Midwesterners hop on board as it achieves success.
Though no longer involved in its management, Slobotski founded Silicon Prairie News, a Midwest regional publication that covers tech and entrepreneurship. The Omaha native said that during his nearly seven years of startup storytelling, he encountered a common gripe among entrepreneurs that he hopes Router Ventures can help alleviate.
“I kept hearing ‘There’s not enough seed stage capital — there are all these larger funds but no one is paying attention to that seed stage level,’” Slobotski said. “There are a lot of individual angel investors and high-networth investors that are sitting on the sideline that are ripe to get engaged.”
With a passion for connecting and building communities, Slobotski said he’s enjoyed seeing the region’s tech cred grow. While he’s seen many success stories — including EyeVerify’s lucrative exit and Lincoln-based Hudl’s $72 million funding raise — investors and entrepreneurs can still progress, particularly when it comes to interacting with one another.
“You can always improve on connectivity,” Slobotski said. “There’s still a massive disconnect. The generational transfer of wealth over the next 5, 10, 15 years, will help to some extent. … There’s a generation of investors that are leery of technology but that’s quickly changing.”

2016 Startups to Watch
stats here
Related Posts on Startland News
Beach-loving couple hopes to dissolve fear of sharks with Shark OFF repellent bracelets
Saving limbs, lives, and long-villainized, cartilaginous creatures of the sea — it’s the mission behind a first-of-its-kind Overland Park startup, Shark OFF, said Shea and Geoff Geist. “You’re more likely to get killed by a cow. You’re more likely to die falling out of bed,” said Geoff Geist, half of the husband-wife duo who founded…
LA transplant encourages online shoppers to Continue Good after the sale
Online apparel store Continue Good inspires each customer to complete a small act of kindness, said Mollie Beck, noting the organization’s donations to KC-based anti-trafficking nonprofit Exodus Cry turn the small deeds into a more tangible impact. “I love inspiring people to continue to do good to others, but I wanted to just do more…
Fund Me, KC: Clean Slate hopes to give homeless fresh start with mobile shower unit
Startland News is continuing its segment to highlight area entrepreneurs’ efforts to accelerate their businesses. This is an opportunity for entrepreneurs — like those behind Clean Slate Mobile Shower Unit — to share their crowdfunding stories to gain additional support. Who are you and what is your organization? My name is Kelsha James I am…
WiGo trips isolated travel in its tracks, connecting like-minded journeys through years-in-the-works app
WiGo Trips takes the isolation out of globetrotting, said Jaqui McCarthy, connecting people on a “LinkedIn for travellers” social networking app set to launch Saturday. Soon to be available on iOS and Android, WiGo is expected to feature a marketplace through which users can display and discuss travel plans, CEO and co-founder McCarthy said. Selected…
