Router Ventures plans to make more KC startup investments
December 9, 2016 | Bobby Burch
Led by regional startup champion Jeff Slobotski, Omaha-based Router Ventures is hoping to grow its early-stage investment portfolio with more Kansas City firms.
With seven startups in its roster, the $1.1 million seed fund plans to accelerate its dealmaking in 2017 and Slobotski said Kansas City is key to the strategy.
“I strongly believe that Omaha, Lincoln, Kansas City, Cedar Rapids, Des Moines and these other hubs are really the future,” said Slobotski, who serves as Router’s managing partner. “We all have our own unique ecosystems and amazing things are happening. … We’d love to get in more deals in this area.”
Now about one year into the investment world, Slobotski said that he co-invests with other funding rounds, writing checks from $25,000 to $75,000. With an exclusive focus on tech, Router isn’t bound by geography, but primarily targets Nebraska, Kansas, Missouri and Iowa, Slobotski said. Router has already invested in one Kansas City tech company, Rex Animal Health.
The fund is primarily comprised of coastal investors, though Slobotski said he hopes more Midwesterners hop on board as it achieves success.
Though no longer involved in its management, Slobotski founded Silicon Prairie News, a Midwest regional publication that covers tech and entrepreneurship. The Omaha native said that during his nearly seven years of startup storytelling, he encountered a common gripe among entrepreneurs that he hopes Router Ventures can help alleviate.
“I kept hearing ‘There’s not enough seed stage capital — there are all these larger funds but no one is paying attention to that seed stage level,’” Slobotski said. “There are a lot of individual angel investors and high-networth investors that are sitting on the sideline that are ripe to get engaged.”
With a passion for connecting and building communities, Slobotski said he’s enjoyed seeing the region’s tech cred grow. While he’s seen many success stories — including EyeVerify’s lucrative exit and Lincoln-based Hudl’s $72 million funding raise — investors and entrepreneurs can still progress, particularly when it comes to interacting with one another.
“You can always improve on connectivity,” Slobotski said. “There’s still a massive disconnect. The generational transfer of wealth over the next 5, 10, 15 years, will help to some extent. … There’s a generation of investors that are leery of technology but that’s quickly changing.”

2016 Startups to Watch
stats here
Related Posts on Startland News
‘People eat with their eyes first’: Why pop-ups were just a sample of this new bakery’s appeal
Brown Suga Bakes began modestly — selling cookies out of lunch bags mid-pandemic, said Ebony Paul-Harris, detailing a strategy of starting small to achieve big results. In her case: opening the oven to a brick-and-mortar bakery and storefront in Olathe. “In the beginning, we used to make really small cookies. We also had a sample…
Bluetooth your burnt ends: BBQ tech startup fires up new way to keep tabs on those slabs
FireBoard is smoking toward its seventh office in seven years as hiring and product development heat up for the ever-expanding Kansas City-based maker of cloud-connected digital thermometers — a staple tool of many BBQ enthusiasts and restauranteurs. It’s latest addition: the FireBoard Spark, an entry-level meat thermometer with a lower price point than previous models,…
Nothing speaks like flavor: How Johnson County’s favorite empanada stand plans to reach more ‘happy tummies’ (and where to find them)
When Sonia Sandoval moved to America from Venezuela, language was a barrier, she recalled. Rather than keep to herself, Sandoval found a more meaningful form of communication: food. “I started [cooking] when I was 11 years old,” said Sandoval, who co-founded the pop-up Venezuelan food concept, Happy Tummy, with her husband, Juan Paredes. “I…
She’s one of the Chamber’s biggest ‘Superstar’ success stories; Why your company could be the next
Editor’s note: The Greater Kansas City Chamber of Commerce is a non-financial partner of Startland News, which serves as the media partner for the Small Business Superstars program. The Small Business Superstar program did more than convert Jannae Gammage into a new Chamber member, she said; it exposed her to the power of opening doors…
