With KC startup Edcoda, students learn as wizard saviors
December 1, 2016 | Meghan LeVota
Across the U.S., student engagement is declining.
By the time students reach high school, 2 out of 3 them will become disengaged, according to Gallup’s 2015 figures.
But one Kansas City-based startup is working to change that by making fun a top priority. Edtech startup Edcoda created the 3D, online role-playing game Coda Quest, which aims to instill excitement and adventure in a variety of school subjects.
Edcoda founder Clarence Tan said that as opposed to trying to sneak fun into traditionally boring topics like fractions, he inverted the engagement challenge. A fun gaming experience is core to the company’s learning product, Tan said.
“When students play these games, they instantly sniff out the fractions and say, ‘You know what, nice try! I don’t want to play this game,” Tan told the crowd at 1 Million Cups Wednesday. “So we’ve flipped the script. With Coda Quest, we didn’t focus on education first — we built a game that was fun. Then, we sneak the educational material in.”
In the game, students create their own wizard avatar and set out on quests that encounter teacher-created questions along the way. These questions stemmed from pre-built curriculum and are customized by grade level, academic subject and state standards. Subjects include English, math and others.
When students answer questions correctly, they collect “coda stones,” allowing them to cast spells to protect furry creatures. Students can collect hats and other accessories to upgrade their wizards. Tan said elements of Coda Quest were inspired by games students already spent time playing outside the classroom, such as Candy Crush and Minecraft.
The vision for Edcoda is two-fold, Tan said. In addition to the Coda Quest game, it also includes a management system that offers teacher insight on the back end. Similar to Blackboard Learn, teachers can use Edcoda technology to create lesson plans and communicate with students. The backend also allows teachers to see how students are performing in real time and analyze reports on their progress.
Tan said there aren’t many in the industry combining these concepts together, which he believes gives Edcoda an edge.
“Other companies tend to focus on one or the other — entertainment or adaptive learning,” he said. “We went with a more holistic approach. Edcoda is helping students have fun and helping teachers reduce their workload. With the data, teachers can make instant interventions with students when need be.”
Although the firm has employed its technology in more than 100 different classroom, Tan is looking for more user experience data. He added that he is willing to work with school district to put Edcoda in the hands of students at lowers costs before he begins to prioritize revenue.
To learn more about the game, check out the video below.

2016 Startups to Watch
stats here
Related Posts on Startland News
Pipeline rotates The Innovators gala to Omaha for celebration of fellows, incoming cohort
Pipeline hopes moving its The Innovators gala to Omaha for 2019 will help keep the premier startup event fresh after more than a decade in Kansas City, said Joni Cobb. “Change and experimentation are what Pipeline is all about,” said Cobb, president and CEO of Pipeline. “We are an entrepreneurial organization, and as such we…
KCultivator Q&A: Lesa Mitchell talks eating eyeballs, remembering names, growing startups
Editor’s note: KCultivators is a lighthearted profile series to highlight people who are meaningfully enriching Kansas City’s entrepreneurial ecosystem. The KCultivator Series is sponsored by WeWork Corrigan Station, a modern twist on Kansas City office space. Growth is a daily driver, Lesa Mitchell said, but it can be limited by the environment around entrepreneurs. “If…
STEM education bill backed by KC Tech Council passes MO Senate, heads back to governor
Despite initial pushback, a bill that would broaden access to computer education in Missouri high schools, could be gaining momentum, said Ryan Weber. If passed, the legislation would increase STEM awareness in public schools and require districts to count computer science courses as math and science credits, the KC Tech Council president and an advocate…
Beyond language barriers: DivvyHQ partners with translation tech firm for greater global reach
A newly announced partnership provides DivvyHQ an expanded toolset to open the doors to a global market — translating and delivering any type of marketing-related content across any device, channel or language, said Brock Stechman. “We’ve been working so hard over the past few years to really build this company from the ground up,” said…
