With KC startup Edcoda, students learn as wizard saviors
December 1, 2016 | Meghan LeVota
Across the U.S., student engagement is declining.
By the time students reach high school, 2 out of 3 them will become disengaged, according to Gallup’s 2015 figures.
But one Kansas City-based startup is working to change that by making fun a top priority. Edtech startup Edcoda created the 3D, online role-playing game Coda Quest, which aims to instill excitement and adventure in a variety of school subjects.
Edcoda founder Clarence Tan said that as opposed to trying to sneak fun into traditionally boring topics like fractions, he inverted the engagement challenge. A fun gaming experience is core to the company’s learning product, Tan said.
“When students play these games, they instantly sniff out the fractions and say, ‘You know what, nice try! I don’t want to play this game,” Tan told the crowd at 1 Million Cups Wednesday. “So we’ve flipped the script. With Coda Quest, we didn’t focus on education first — we built a game that was fun. Then, we sneak the educational material in.”
In the game, students create their own wizard avatar and set out on quests that encounter teacher-created questions along the way. These questions stemmed from pre-built curriculum and are customized by grade level, academic subject and state standards. Subjects include English, math and others.
When students answer questions correctly, they collect “coda stones,” allowing them to cast spells to protect furry creatures. Students can collect hats and other accessories to upgrade their wizards. Tan said elements of Coda Quest were inspired by games students already spent time playing outside the classroom, such as Candy Crush and Minecraft.
The vision for Edcoda is two-fold, Tan said. In addition to the Coda Quest game, it also includes a management system that offers teacher insight on the back end. Similar to Blackboard Learn, teachers can use Edcoda technology to create lesson plans and communicate with students. The backend also allows teachers to see how students are performing in real time and analyze reports on their progress.
Tan said there aren’t many in the industry combining these concepts together, which he believes gives Edcoda an edge.
“Other companies tend to focus on one or the other — entertainment or adaptive learning,” he said. “We went with a more holistic approach. Edcoda is helping students have fun and helping teachers reduce their workload. With the data, teachers can make instant interventions with students when need be.”
Although the firm has employed its technology in more than 100 different classroom, Tan is looking for more user experience data. He added that he is willing to work with school district to put Edcoda in the hands of students at lowers costs before he begins to prioritize revenue.
To learn more about the game, check out the video below.

2016 Startups to Watch
stats here
Related Posts on Startland News
‘The people demand mustard’: This stained glass artist dipped into corn dogs (and hungry shoppers ate it up)
Startland News’ Startup Road Trip series explores innovative and uncommon ideas finding success in rural America and Midwestern startup hubs outside the Kansas City metro. LAWRENCE — Selling holiday shoppers on stained glass corn dogs was unexpectedly easy, said Darleen Schillaci; adding mustard and keeping up with buyers’ appetite, however, proved the meatiest challenge. The…
Skip shopping and shipping: Your guide to last-minute, KC-made gifts you can still get in stores
Forget naughty and nice: one Kansas City-pieced business has a puzzling present for each person on Santa’s “weird and mellow” list. Locals can still find them on KC-area store shelves — while they last. Birdie — a sister company to Stefanie and Tim Ekeren’s popular Kansas City Puzzle Company — packs each eye-catching box with…
One issue cuts across all political lines: How it could be the antidote to a divided America
Entrepreneurship is a way to unify the United States at a time with great political division, said Victor Hwang. “It’s an issue that cuts across party lines,” explained the founder and CEO of Right to Start. “And it’s something Americans really care about.” Hwang, previously an executive at the Ewing Marion Kauffman Foundation, recently published…
Small biz makers worry Trump tariffs could be ‘recipe for recession’; Economists, farmers share concerns about trade war
An enthusiastic smile spreads across Katie Mabry Van Dieren’s face as three small groups of new customers flow into her Brookside Plaza shop — a space filled as high as the Shop Local KC owner can reach with colorful, off-beat, and functional goods and gifts from Kansas City makers. “We smelled something wonderful from outside…
