With KC startup Edcoda, students learn as wizard saviors
December 1, 2016 | Meghan LeVota
Across the U.S., student engagement is declining.
By the time students reach high school, 2 out of 3 them will become disengaged, according to Gallup’s 2015 figures.
But one Kansas City-based startup is working to change that by making fun a top priority. Edtech startup Edcoda created the 3D, online role-playing game Coda Quest, which aims to instill excitement and adventure in a variety of school subjects.
Edcoda founder Clarence Tan said that as opposed to trying to sneak fun into traditionally boring topics like fractions, he inverted the engagement challenge. A fun gaming experience is core to the company’s learning product, Tan said.
“When students play these games, they instantly sniff out the fractions and say, ‘You know what, nice try! I don’t want to play this game,” Tan told the crowd at 1 Million Cups Wednesday. “So we’ve flipped the script. With Coda Quest, we didn’t focus on education first — we built a game that was fun. Then, we sneak the educational material in.”
In the game, students create their own wizard avatar and set out on quests that encounter teacher-created questions along the way. These questions stemmed from pre-built curriculum and are customized by grade level, academic subject and state standards. Subjects include English, math and others.
When students answer questions correctly, they collect “coda stones,” allowing them to cast spells to protect furry creatures. Students can collect hats and other accessories to upgrade their wizards. Tan said elements of Coda Quest were inspired by games students already spent time playing outside the classroom, such as Candy Crush and Minecraft.
The vision for Edcoda is two-fold, Tan said. In addition to the Coda Quest game, it also includes a management system that offers teacher insight on the back end. Similar to Blackboard Learn, teachers can use Edcoda technology to create lesson plans and communicate with students. The backend also allows teachers to see how students are performing in real time and analyze reports on their progress.
Tan said there aren’t many in the industry combining these concepts together, which he believes gives Edcoda an edge.
“Other companies tend to focus on one or the other — entertainment or adaptive learning,” he said. “We went with a more holistic approach. Edcoda is helping students have fun and helping teachers reduce their workload. With the data, teachers can make instant interventions with students when need be.”
Although the firm has employed its technology in more than 100 different classroom, Tan is looking for more user experience data. He added that he is willing to work with school district to put Edcoda in the hands of students at lowers costs before he begins to prioritize revenue.
To learn more about the game, check out the video below.

2016 Startups to Watch
stats here
Related Posts on Startland News
Pioneering KCI airport vote should help land top talent, startup leaders say
Capping a six-year journey fraught with turbulence, delays and political drama, voters overwhelmingly ratified plans to build a new $1.3 billion airport terminal, which would replace the existing Kansas City International Airport (KCI). “Kansas City has never been about being just mediocre,” said Michael Wilson, founder of luxury watch brand Niall and a frequent traveler…
WillCo Tech’s sale allows founder guilt-free $200K investment in smart grid startup
Selling a majority stake in his IT consulting firm will allow Kevin Williams to focus on and expand his startup venture, the Kansas City tech entrepreneur said. Although the exact amount was undisclosed, the acquisition by Ohio-based Metisentry earlier this month provided a big enough payoff to fund Williams’ and his wife’s future retirement, as…
After $2.95M round, corporate deal ensures word-of-mouth marketing for RiskGenius
RiskGenius’ $2.95 million series A extension funding round is worth more than its face value, said CEO Chris Cheatham. The round was led by QBE Ventures, an Australia-based firm known as being among the world’s top 20 insurance companies. In addition to the funds, QBE North America will be the first division to fully implement…
Likarda scaling up biotech research firm with $4M angel boost, new lab
An animal’s diabetes diagnosis comes with a heavy burden for the pet’s owners, Lisa Stehno-Bittel said. And it’s not just the cost of treatment, the president and co-founder of Likarda added. “Of those who will try twice-daily insulin injections, within a year, half of those have given up,” she said. “A lot of that is…
