Report: Kansas City is the 8th-worst metro for entrepreneur diversity

September 1, 2016  |  Kat Hungerford

TEDxKC

It’s a dreary day for Kansas City in terms of successfully supporting a diverse entrepreneurial community.

The City of Fountains is far below the national average — and the majority of the most-populated metros — when it comes to minority business ownership, according to the United States Census Bureau.

The bureau on Thursday unveiled the results of its first-ever Annual Survey of Entrepreneurs. The report, which canvases only the nation’s firms with employees, is designed to provide a socio-economic portrait of businesses in the years between the quinquennial Survey of Business Owners.

Of the 50 most-populated U.S. metros, Kansas City ranks a low 42nd in percentage of minority business owners. Minorities own only 9.5 percent of metro firms, compared to a national average of 17.5 percent.

The nation’s top-performing metros are San Jose at 39.5 percent and Miami at 37.6 percent. The worst are Buffalo at 6.5 percent and Pittsburgh, PA, which trails the nation at just 5.7 percent.

In addition to a deep-dive into business ownership and race, the results offer a wealth of insight into everything from business owners’ gender to profitability and industry sector.

Kansas City performed better in the number of women business owners, pulling a rank of No. 19. Women in the City of Fountains own almost 1 in 5 area businesses, coming in at 19.7 percent — just over the national average of 19.4 percent.

In the Midwest, Denver and St. Louis were the only metros to break the top 10 for women in entrepreneurship. According to the survey, Denver is the most women-friendly for business ownership at 23.4 percent. St. Louis came in at No. 4 with  22.2 percent of firms owned by women. The nation’s worst performer was Memphis at 14.8 percent.  

Due to changes in methodology, demographic statistics are not directly comparable to past data from the Survey of Business Owners.

Other highlights from the Census Bureau’s findings include:

Most Kansas City businesses — 60.6 percent of the metro’s 37,161 employer firms — are between six and 15 years old. However, after these “golden years” ownership falls sharply: only 9.4 percent of local firms have passed the 16-year mark. Nearly one in ten companies are new;  firms less than two years old make up 8.6 percent of area businesses.

Kansas City’s most-popular industry category is professional, scientific and technical services. Of the 19 categories presented the survey, 5,614 — or 15.1 percent — identified in this group. Healthcare was second with 12.1 percent.

As a further supplement to the Survey of Business Owners, the Annual Survey of Entrepreneurs each year will contain a module focusing on different entrepreneur topics. This year’s module is set to be released later this month, and will provide in-depth information on business innovation and research and development activities.

Click below for the ranks of the 50 most-populated U.S. metros by minority- and woman-owned firms.

entrepreneur diversity minority women

startland-tip-jar

TIP JAR

Did you enjoy this post? Show your support by becoming a member or buying us a coffee.

2016 Startups to Watch

    stats here

    Related Posts on Startland News

    EquipmentShare launches new flagship store with $21M investment in Grain Valley

    By Tommy Felts | May 20, 2025

    A Missouri unicorn is building impact even closer to Kansas City, opening its new 49,000-square-foot Midwest hub for construction and industrial work in eastern Jackson County. The project reflects an investment of more than $21 million by Columbia, Missouri-based EquipmentShare, said Jabbok Schlacks, CEO and co-founder, describing the property costs, value of equipment and salaries…

    KC GIFT’s $100K grant — its largest-ever — aims to help boost Black-owned job creator

    By Tommy Felts | May 20, 2025

    A newly opened $100,000 grant represents a significant step in Kansas City GIFT’s mission to close the racial wealth gap — investing in Black-owned businesses that have the potential to become significant employers and economic drivers in their communities, said Brandon Calloway. “We exist to right the wrongs of the past and create the economic…

    They just wanted someone to notice: 10 years (and an exit) later, the first founders featured in Startland News have come 360

    By Tommy Felts | May 19, 2025

    Editor’s note: Startland News — officially launched May 4, 2015 — is marking its 10-year anniversary this spring. As part of this observance, the nonprofit newsroom is taking a look back at pivotal moments in its decade-long run, as well as impact along the way. Longtime editor-in-chief Tommy Felts caught up with Stuart Ludlow and David…

    Entrepreneur flexes her creative strengths into visibility for Kansas City’s lupus warriors

    By Tommy Felts | May 16, 2025

    Keisha Jordan refuses to be a wallflower in the fight against lupus, she said. The founder of Kansas City-based creative home design brand Complex Flavors, Jordan is working to raise awareness this month with her own story as an entrepreneur-turned-lupus warrior.  “We just want everybody to know that Kansas City has not forgotten about the…