Report: Kansas City is the 8th-worst metro for entrepreneur diversity
September 1, 2016 | Kat Hungerford
It’s a dreary day for Kansas City in terms of successfully supporting a diverse entrepreneurial community.
The City of Fountains is far below the national average — and the majority of the most-populated metros — when it comes to minority business ownership, according to the United States Census Bureau.
The bureau on Thursday unveiled the results of its first-ever Annual Survey of Entrepreneurs. The report, which canvases only the nation’s firms with employees, is designed to provide a socio-economic portrait of businesses in the years between the quinquennial Survey of Business Owners.
Of the 50 most-populated U.S. metros, Kansas City ranks a low 42nd in percentage of minority business owners. Minorities own only 9.5 percent of metro firms, compared to a national average of 17.5 percent.
The nation’s top-performing metros are San Jose at 39.5 percent and Miami at 37.6 percent. The worst are Buffalo at 6.5 percent and Pittsburgh, PA, which trails the nation at just 5.7 percent.
In addition to a deep-dive into business ownership and race, the results offer a wealth of insight into everything from business owners’ gender to profitability and industry sector.
Kansas City performed better in the number of women business owners, pulling a rank of No. 19. Women in the City of Fountains own almost 1 in 5 area businesses, coming in at 19.7 percent — just over the national average of 19.4 percent.
In the Midwest, Denver and St. Louis were the only metros to break the top 10 for women in entrepreneurship. According to the survey, Denver is the most women-friendly for business ownership at 23.4 percent. St. Louis came in at No. 4 with 22.2 percent of firms owned by women. The nation’s worst performer was Memphis at 14.8 percent.
Due to changes in methodology, demographic statistics are not directly comparable to past data from the Survey of Business Owners.
Other highlights from the Census Bureau’s findings include:
Most Kansas City businesses — 60.6 percent of the metro’s 37,161 employer firms — are between six and 15 years old. However, after these “golden years” ownership falls sharply: only 9.4 percent of local firms have passed the 16-year mark. Nearly one in ten companies are new; firms less than two years old make up 8.6 percent of area businesses.
Kansas City’s most-popular industry category is professional, scientific and technical services. Of the 19 categories presented the survey, 5,614 — or 15.1 percent — identified in this group. Healthcare was second with 12.1 percent.
As a further supplement to the Survey of Business Owners, the Annual Survey of Entrepreneurs each year will contain a module focusing on different entrepreneur topics. This year’s module is set to be released later this month, and will provide in-depth information on business innovation and research and development activities.
Click below for the ranks of the 50 most-populated U.S. metros by minority- and woman-owned firms.
Featured Business

2016 Startups to Watch
stats here
Related Posts on Startland News
In second term, Mayor Q says he’ll help get City Hall out of entrepreneurs’ way as they build a more diverse economy
Creating economic equity in Kansas City goes hand in hand with building a sustainable city, said Mayor Quinton Lucas. “We will not be the city that we need to be — we won’t have the workforce, the entrepreneurs that we need — if we’re not actually investing in equitable tools in any number of ways,”…
Sandlot Goods takes a swing at a brick and mortar; new JoCo storefront expected to be a home run with brand’s fans
Sandlot Goods — Kansas City’s only local hat manufacturer — is hoping to score big with its first, dedicated, standalone retail space. The new location at Park Place in Leawood — 11530 Ash Street — is slated for a soft opening Aug. 15 and a grand opening Sept. 16, shared Garret Prather, Sandlot vice president…
‘Oppenheimer’ actor says new Missouri tax incentives could bring investors, more film productions to KC
David Dastmalchian’s screenplays for movies set in Kansas City now have a realistic chance to be filmed in and around his hometown, said the acclaimed actor, writer, and producer who grew up in Overland Park. Recently-signed legislation paves the way for increased film production in Missouri by reauthorizing — and strengthening — tax credit incentives…
She witnessed short-staffed hospitals as a COVID patient; How her ‘Airbnb for health care workers’ could save lives like hers
After her own hospitalization with COVID-19, Shapree’ Marshall set out to make sure local hospitals have adequate staffing to care for the community, she shared. In February 2022, Marshall — now a 2023 Pipeline Pathfinder cohort member — founded A Traveled Path Homes, which she describes as Airbnb for the medical industry. She plans to…

