EyeVerify sells to Alibaba affiliate for more than $100M
September 13, 2016 | Bobby Burch
In what represents one of the metro’s most notable exits in the last decade, Kansas City-based startup EyeVerify announced Tuesday that it has been acquired.
Ant Financial — the payments affiliate of Alibaba Group Holding — purchased EyeVerify for more than $100 million, according to an unnamed local source familiar with the deal.
Ant Financial started using EyeVerify’s biometric security tool in early 2016. Valued at about $60 billion, Ant Financial boasts about 450 million customers, offering services such as online payments, peer-to-peer lending, wealth management and more, Bloomberg reports.
Led by CEO Toby Rush, EyeVerify created the “EyePrint ID,” which transforms a selfie of a user’s eye into a biometric security key. It’s used by millions of people around the world to access mobile banking or other secured information.
Founded in 2012, EyeVerify has 35 staffers, has raised $13 million to date and was named a Top 10 Startup to Watch in 2016 by Startland News.
Now a wholly-owned subsidiary of Ant Financial Services Group, EyeVerify plans to stay in Kansas City after the deal, according to the firm. Current employees and the executive management team will also remain with the firm.
The exit is an unequivocal win for Kansas City. Not only will founding team members likely see a nice payout, but so too will EyeVerify’s local investors. Local investors in EyeVerify include Mid-America Angels, Women’s Capital Connection, Think Big Partners, Flyover Capital, Sprint and other private investors.
“Mid-America Angels and the Women’s Capital Connection are proud to have identified EyeVerify as a promising business opportunity and participated in this deal from its earliest stages,” a spokeswoman with MAA said. “We congratulate Toby and his team on years of hard work, and look forward to celebrating this timely victory for Kansas City during Techweek.”
Check back in later for more on this breaking story.

2016 Startups to Watch
stats here
Related Posts on Startland News
Illness forecaster Sickweather lands local investor, opening KC office
As part of a recent investment round, Sickweather will be returning to familiar stomping grounds to open a Kansas City office. A graduate of the 2014 Techstars-led Sprint Accelerator, Sickweather raised a seed round of an undisclosed value to accelerate sales of its tech that forecasts and maps illnesses for consumers and enterprises. “We’re thrilled…
Entrepreneurial card game Idea Jab spurs creativity in students, startups
Editor’s note: Startland News is continuing its Fund Me, KC segment to highlight area entrepreneurs’ efforts to accelerate their businesses. This is an opportunity for entrepreneurs — like Idea Jab co-founders Matt Callegari and Alex Laughlin — to share their stories to gain a little help from their supporters. Back Idea Jab here. Who are…
MTC gifts $2.6M to 10 Missouri tech firms, including one from KC
The Missouri Technology Corporation is making the holidays extra special for 10 Show Me State startups. With an aim to grow the state’s tech and bioscience sectors, the MTC announced that it approved $2.6 million in co-investment awards to 10 firms, including $225,000 to Kansas City-based SquareOffs. Founded in 2012 by Jeff Rohr, SquareOffs created…
Ag venture group TechAccel invests $250K in research partnership
A new partnership will advance agricultural innovation in the state of Missouri. TechAccel, a Kansas City-based technology and venture development firm, recently announced it will work with the Donald Danforth Plant Science Center, a St. Louis-based nonprofit research institute. TechAccel will provide $250,000 in grants to the Danforth Center to help it demonstrate proof of…
