Kauffman Foundation: National startup activity (finally) on the rise
August 4, 2016 | Kat Hungerford
National startup activity is on the rise, according to the Ewing Marion Kauffman Foundation.
The foundation on Thursday released its most recent report on the state of early-stage business in the U.S., which found that new business creation — based on three equally-weighted factors — rose to an index of 0.38 in 2016. It’s the second-consecutive year of growth for new business creation, and came only two years after the lowest level in two decades, the foundation reported.
“The Kauffman Index of Startup Activity” measured the number of new entrepreneurs each month, the opportunity-versus-necessity nature of business creation and startup density. The Kauffman Foundation notes that the index “provides the earliest documentation of new business development across the country.”
The major takeaway, according to researchers, is that business creation is finally on the rise after the Great Recession, which stymied entrepreneurship until 2013.
Here are some other takeaways from the index.
The number of new entrepreneurs each month continues to rise.
Each month in 2015, 330 out of every 100,000 adults became new entrepreneurs, which translates to about 550,000 total new business owners per month. That’s an increase from 2014’s new entrepreneur figure of 310 out of 100,000.
This positive, two-year trend comes after the index in 2013 reached its lowest point since the 1970s, with new entrepreneurs making up only 280 out of 100,000 adults each month.
Demographically, minority entrepreneurship is down slightly from 2014, with 39.3 percent of new entrepreneurs identifying as black, latino, asian or non-white in 2015. 2014 saw that figure at 40.9 percent. Meanwhile, women made up 40.6 percent of new entrepreneurs in 2015, up from 36.8 percent in 2014.
In addition, one’s age doesn’t have a bearing on likelihood to start a business. In 2015, 25 percent of new entrepreneurs were aged 25 to 34, 24.5 percent were 35 to 44, 24.5 percent were 45 to 54 and 24.3 percent were 55-64.
More entrepreneurs are choosing business ownership due to opportunity, not necessity.
The second key marker Kauffman looks at is how many new entrepreneurs start businesses due to opportunity rather than necessity. Kauffman defines necessity as entrepreneurs who, previous to starting their business, were unemployed and looking for a job. In 2015, opportunity entrepreneurs reached 84 percent, up from 79.6 percent in 2014.
Previously, the lowest percentage of opportunity entrepreneurs over the last two decades was during the height of the Great Recession. 2009 saw opportunity entrepreneurs making up about 74 percent of new entrepreneurs.
The number of startups that are hiring employees is still far below pre-Great Recession levels.
Kauffman defines startups as firms that employ at least one person and are less than a year old, seeing the measure as “a key indicator of vibrancy in entrepreneurial ecosystems.” In 2013 — the most recent year for which data is available — startups made up 80.4 out of every 1,000 firms with employees.
Startup density has been falling since 1977, when startups made up more than 160 of every 1,000 employer firms. The lowest point for startup density was in 2010 at an index of 77.7 out of every 1,000 employer firms.
Startup activity by metro area and state is not yet available.
Kauffman hasn’t yet released its 2016 startup activity index for states or metros; however, its 2015 reports can be found here and here, respectively.
Of the 40 most-populated metros in U.S., Kansas City ranked No. 29, losing three spots from previous year. It earned a new entrepreneur rate of .23 percent, an opportunity entrepreneur share of 76.3 percent and a startup density of 137.3 per 100,000 resident population.
Kansas ranked number 25 in the nation for the second consecutive year. In 2014, its new entrepreneur rate was .22 percent, with opportunity entrepreneurs making up 90.1 percent of new entrepreneurs and a startup density of 118.6 startups per 100,000 resident population.
In the same year, Missouri fell 9 places to No. 27. It scored a higher entrepreneur rate and startup density than Kansas at .28 percent and 128.9, respectively, but suffered with its opportunity entrepreneurs, with only 76.8 percent choosing entrepreneurship due to opportunity.

2016 Startups to Watch
stats here
Related Posts on Startland News
Protein-packed pallets: Sam’s Club deal pushes SimplyFUEL balls to record production (and Mitzi Dulan is rolling with it)
Juggling more than 50 million protein balls in 2024 is paying off for SimplyFUEL, Mitzi Dulan said, noting production quadrupled during the past year after adding retail giant Sam’s Club to its wholesale lineup. The founder and CEO is already riding that momentum in 2025, she said, teasing another big retailer launch in April. It’s…
Kansas City HR tech startup earns $9M defense contract to help hire skilled workers for nuclear subs
Meeting the U.S. Navy’s aggressive hiring goals requires collaboration across thousands of contractors in all 50 states at a time when America is already experiencing a shortage of skilled workers, said Ray Dick, co-founder of a talent assessment and hiring software platform developed specifically for manufacturing and skilled trades. His Kansas City, Missouri-based company, Piccadilly…
Fifth & Emery rebrand puts local in control; Isaac Lee Collins’ next move: add handmade chocolate
Taking his businesses independent is the cherry on top for Isaac Lee Collins, following more than a decade building his credentials as one of Kansas City’s most consistent and resilient entrepreneurs. A rebrand of Collins’ frozen yogurt ventures adds a further twist to his story. “After 10 years of being a franchisee of Yogurtini and…
Prospect KC earns $10K grant from Jacques Pépin Foundation as Gumbo Fest set to return
A newly announced grant will be pivotal to advance The Prospect KC’s mission to empower lives, disrupt poverty, and cultivate community through culinary education, said chef and founder Shanita McAfee-Bryant. The $10,000 grant from The Jacques Pépin Foundation (JPF) is one of 16 recently awarded to organizations that use culinary arts to enhance lives and…
