Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
VideoFizz adapts greeting card app for real estate listings, closes $500K deal
Don’t miss your customers’ cues, said Laura Steward, founder of VideoFizz. Though the Kansas City-based startup originally developed its mobile app as a tool to help individuals create video compilations of their personal photos and videos, Steward and her team noticed a growing number of real estate agents using the technology to stitch together video…
Smart KCMO takes holistic approach to digital-physical infrastructure, city manager says
Kansas City’s downtown streetcar project showcases the KC smart community’s ability to tackle multiple infrastructure projects at once, said Troy Schulte, city manager. But it isn’t the only example, he told Chelsea Collier, founder of Digi.City, Friday during a Smart Metro Summit at Plexpod Westport Commons. The event was coordinated by Digi.City, the Enterprise Center…
With big KC hiring plans, Aussie-born SafetyCulture prioritizes community engagement
Though SafetyCulture is headquartered 9,000 miles away, its new North American hub in Kansas City is being intentional about driving positive local change — particularly in education, said Ross Reed. “We really want to get into the community to make an impact,” said Reed, SafetyCulture’s North American president. “We’re going to continue to get out…
Catapult International co-founder launches Swivel Software from Lenexa HQ
Online shoppers can track orders the moment they’re placed, shipped and delivered. That kind of visibility along the supply chain — from a product’s beginnings in a factory to its final destination on the shelf — is vital for freight forwarders and importers to be efficient in the international shipping industry, Matt Motsick said. For…