Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
KC Shave Company cuts its own niche with blades of disruption
A well-groomed man needn’t choose merely between cheap, breakable, throwaway razor blades and high-end, pricey shaving kits, said Mike Knopke, co-founder of KC Shave Company. On their way to building “a shaving empire,” Knopke and co-founder Joe Henderson hope to fill the gap amid a landscape of disposable and over-priced options, they said. A current…
Fund Me, KC: JUMP GEO uses whole-body movement to teach kids geography
Editor’s note: Startland News is continuing its ‘Fund Me, KC’ feature to highlight area entrepreneurial efforts to accelerate businesses or projects. If you or your startup is running a crowdfunding campaign, let us know by contacting news@startlandnews.com. Today’s featured campaign from Kansas City-based JUMP GEO spotlights a product to teach young people (and adults) about…
Immigrant entrepreneurs need path to US now, GOP senator behind Startup Act says
Editor’s note: The following story on Jerry Moran’s Startup Act is part of a three-part series on the potential for immigrant or foreign-born entrepreneurs to help reshape Kansas City’s startup ecosystem. Read a warning from a leading Kansas City tech CEO about coming challenges within the local talent pipeline here. Check out a feature on…
CEO warning: Talent pipeline collapsing with fewer immigrants; tech training needed at home
Editor’s note: The following story on challenges within KC’s talent pipeline is part of a three-part series on the potential for immigrant or foreign-born entrepreneurs to help reshape Kansas City’s startup ecosystem. Read more about how a Kansas senator’s Startup Act legislation could reduce barriers here. Check out a feature on an immigrant entrepreneur who…