Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Solar-powered wearable Eclipse Rx puts sundown on skin cancer exposure
A doctor’s startup, Eclipse Rx, hopes to make skin cancer history. The Kansas City-based company, plans to release a solar-powered, sun-monitoring wearable this summer that will provide users with information about the level of sun they are receiving and how to prevent injury. The wearable communicates with a phone that will send alerts and information,…
IXKC: Racial bias conversation puts white faces in an awkward spot — the minority
Editor’s note: Check out photos from this event below the story. White people have to understand that they’ll never understand, said Lora McDonald. “White people only have to be ‘white’ when they’re in a room with other races. When they aren’t, they get to be individuals, not just a monolithic group,” she told a diverse…
Dimensional Innovations scores with massive Target Center design overhaul
Amid the hustle of a Minnesota Timberwolves game, fans peer through a glass floor at passersby in a lobby below. Looking up, a giant, neon-colored basketball sculpture looms overhead. It’s a moment created for curiosity and connection — designed by Overland Park’s Dimensional Innovations. Extending through multiple floors of the four-story Target Center in Minneapolis,…
SafetyCulture raises $45.5M Series C funding round
SafetyCulture, an Australia-based firm whose North American headquarters is located in Kansas City, announced a huge funding round Monday to advance its tech platform focused on workplace safety. The tech firm raised a $45.5 million Series C round led by New York investment firm Tiger Global Management. Other investors include previous backers, including Blackbird Ventures,…