Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Watch: Choir Bar debuts ‘One Day’ video from its first reverse karaoke singalong event
The excitement was palpable Saturday as Choir Bar launched into song for the first time in River Market, said Matt Baysinger. Now organizers are ready to share the singalong experience with the world. “People are so dang impressive,” said Baysinger, co-founder of Swell Spark, which debuted the Choir Bar concept in hopes of it becoming…
Another slice in stock: Walmart picking up KC startup’s Made-in-the-USA Pizza Saver
Mighty Good Solutions leaves no ideas to waste, said co-founder Ben Rendo. The Crossroads-based company’s Pizza Saver product — baked from a simple premise — is its latest offering to earn a deal with the world’s largest retailer. “We just try to focus on products that are going to make everyday life better,” Rendo said…
Imagine Argentine: How 10 students hope to transform a KCK neighborhood
It’s about making Argentine better, said Emma Jones and Sergio Garcia. Both middle schoolers are members of Imagine Argentine’s 10-student cohort. The social entrepreneurship program is dedicated to solving social challenges in Argentine, Kansas, said Kurt Reitema, director of justice initiatives for Youthfront, a KC-based youth ministry organization. The cohort meets each day during the…
ECJC unveils new $5M seed fund for regional startups
Kansas City has a new fund targeting Midwest startups. The Enterprise Center in Johnson County is leading a bi-state initiative that’s working to capitalize the $5 million Fountain Innovation Fund. The fund — built by the Midwest Seed Consortium — aims to increase the number and pace of scalable firms by investing in the most…