Area gamemaker Shoutz partners with Pitbull for mobile arcade
May 31, 2016 | Bobby Burch
Area tech firm Shoutz Inc. has launched a mobile gaming subsidiary that’s working with celebrity recording artist Pitbull.
Overland Park-based Shoutz Inc. recently announced the founding of GameRail, which partnered with Pitbull to offer a variety of casino-style games in both English and Spanish. The PitBull Arcade — which features the artist’s image — offers slots, arcade games and instant-win games.
Shoutz and GameRail hope to capitalize on the quickly growing mobile and social gaming category. Shoutz CEO Jim Mueller said that social gaming generated more than $4 billion revenue in the U.S. in 2015 and more than 85 million average annual users.
Mueller said Gamerail plans to target the 120 million adults in the United States who play the lottery.
“Mobile and social gaming is one of the highest-growth categories on the web today,” Mueller said in a release. “With GameRail, we are pioneering the social-lottery gaming sector by offering a collection of free-to-play interactive game themes.”
GameRail is a cross-device gaming platform, meaning it can be accessed via smartphone, tablet or computer web browser. The company plans to release an app in late 2016. In total, GameRail will feature 50 free games such as lottery, slots, card games, bingo and more.
GameRail generates revenue from in-game purchases and the sale of advertising. It also allows players to redeem tokens for gift cards to various retailers.
Formerly an Austin-based firm, Shoutz furthered its local footprint after it acquired Leawood-based Front Flip in 2015. Front Flip — which has more than 1 million downloads of its customer loyalty app — offers its users gifts and rewards to participating businesses. Shoutz develops mobile gaming with consumer engagement and loyalty programs within the retail, media and entertainment industries.
2016 Startups to Watch
stats here
Related Posts on Startland News
Fund Me, KC: Family drives KC Pinoy food truck toward brick and mortar
Startland News is continuing its segment to highlight area entrepreneurs’ efforts to accelerate their businesses. This is an opportunity for entrepreneurs — like KC Pinoy Founder Chrissy Nucum — to share their stories to gain a little help from their supporters. Who are you? I’m Chrissy Nucum, owner and operator of KC Pinoy. What does…
Startland News, KCSF moving to new offices at Plexpod Crossroads
Moving day has arrived for Startland News and the Kansas City Startup Foundation. The nonprofit digital magazine and its parent organization are set to establish new roots in the Crossroads arts district by the end of this week. Their destination: Plexpod Crossroads. “Readers shouldn’t see an interruption in news from Startland — as something of a…
Say ‘cheese,’ KC! Cheddies arrive in Hy-Vee stores after Sprint Accelerator success
For the brothers behind Cheddies, maintaining the integrity of their real-cheddar cheese cracker through the transition to larger manufacturing is paramount as the firm scales, they said. “It really is a guilt-free experience,” said Tomas Pergola, describing the snack he created with his brother, Francisco. “A lot of times we feel the need to indulge…
Lenexa-based Athlete Network teams with K-State, Arkansas, Lindenwood on student engagement
A Kansas City-area tech startup is expanding the scope of its social network for athletes, the company announced this week, revealing new partnerships between Athlete Network and three universities with Division 1 sports. The company is collaborating with athletic departments at Kansas State University, Arkansas State University, and Lindenwood University to develop game-changing technology with…